Freelance Social Media

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PPC as a Luxury, not a Business Model

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe PPC as a Luxury, not a Business Model by Jesse on February 16, 2009 I’ve recently been dealing with a client that has been dealt the bad hand of seeing success through ppc advertising.

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E-commerce Tips for the Holidays: boost traffic and sales

Freelance Social Media

If you run a PPC advertising campaign, add relevant holiday terms to your ad variations and keywords. With the economy being tight shoppers will be looking for packages and promotions to help keep the cost down on their holiday shopping. Bundle promotions for “one-stop shopping&#.

Tips 100
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Online Advertising Spiraling Downward

Freelance Social Media

Google spreads the blame Despite the troubles, Google executives didn’t blame the economy or weakness in the online advertising sector, instead attributing the company’s less-stellar-than-hoped-for performance primarily to financial moves and a bit to costs related to its acquisition of advertising service DoubleClick.