Ignite Social Media

MARCH 16, 2021

As one of the world’s top 5 most popular social networks, Twitter has long been an important platform for brands to include in their marketing plans. Not only does the platform boast 192 million daily active users , but 40% of those users have reported purchasing something after seeing it on Twitter. Communities.

Features 171

Features Twitter Strategy Newsletter 171

Sherrilynne Starkie

DECEMBER 20, 2020

Increasingly, Canadians are enjoying the video-based platform TikTok. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada. Forty-two per cent of us are on Twitter and half of those users are on it daily. Owned Media is self-published content.

Marketing 367

Marketing Syndication Adwords News 367

Sprout Social

JANUARY 27, 2021

Want to know which of your videos are binge-worthy? Through your YouTube Analytics, you can zero in on: Top-performing videos in terms of views, watch time and audience and engagement. Content themes relevant to your target audience (think: how-tos, tutorials, vlogs, webinars). Well, the answers are just a few clicks away.

Analytics 142

Analytics YouTube Video Embedding 142

VEED Grow

SEPTEMBER 15, 2020

Want a cheat sheet on how to solve Twitter’s video limits? Have you ever uploaded a high-quality video on Twitter that ends up looking as if it’s been recorded with a dial-up phone? Here’s A Quick Refresher On How To Upload Videos To Twitter There are 5 ways to post your videos on Twitter: Upload to the website.

Video 52

Video Twitter Vimeo Advertising 52

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. Explore : If you peruse your friends’ spring break pictures, or watching animal videos, you’re likely taking a mini mental break. They’re showing off.

Social Media 220

Social Media Reddit LinkedIn Research 220

Mindjumpers

OCTOBER 22, 2014

Promote your brand: Use your other social platforms (Facebook, Instagram, Twitter) to promote your Snapchat profile. You don’t want to send out glossy advertisements, but messages showing a person behind the brand. Also, you can use the video function to show behind the scenes footage or to introduce team-members.

Platform 229

Platform Brands Content Mobile 229

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Twitter doubles down on TV in Europe – last week Twitter purchased two TV analytics companies, France’s Mesagraph and the U.K.’s

News 176

News Types Nielsen Social Media 176

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. Creating Compelling Content on TikTok. User-generated content (UGC) goes a long way on TikTok.

Video 98

Video Marketing UGC Hashtag 98

Sprout Social

AUGUST 18, 2022

But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started. Twitter Shops.

Twitter 112

Twitter How To Travel Hosting 112

Buffer Social

DECEMBER 10, 2018

Video content is one of the most popular mediums for businesses today, and for good reason. Video is more engaging, more memorable, and more popular among consumers than any other type of content. For example, did you know that 76% of businesses say video has helped them increase sales? Table of Contents.

Products 110

Products Video Brands Content 110

Social Media Strategies Summit

JUNE 20, 2019

25% of brands posted a live video that year ( Buffer ). Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. In 2019, it isn’t enough to broadcast your live video on social and move on. Download (or Save) the Live Video.

Video 140

Video Upcoming Instagram Metrics 140

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

Video 133

Video Marketing Vimeo YouTube 133

Keyhole.co

MARCH 4, 2024

But beyond their top-notch content, they’ve also made a name for themselves on social media. They’ve done this through a mix of behind-the-scenes content, interactive posts, and fan engagement. Here are some of them: Instagram: 32 million Facebook: 85 million Twitter: 21.2 Did you know — Netflix has 223.09

Analysis 98

Analysis Social Media Strategy Meme 98

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

Video 144

Video Social Media Strategy Film 144

Pixlee

JANUARY 23, 2020

Characterized by creative videos posted by the users, TikTok takes a new approach by allowing users to download other user’s videos. These short videos have become a new sensation, especially among Gen Z, with 41% of the users being teenagers. How Should a Brand Advertise on TikTok? Create an Ads Account.

Advertising 55

Advertising How To Hashtag Influencer 55

Keyhole.co

NOVEMBER 27, 2023

million Facebook (Samsung Electronics): 5 million Twitter: 706.9K million However, if you closely look at the country and product-specific accounts, you can see how Samsung’s social media strategy centers around diversification and customized content. million Samsung India on Twitter: 2.8 million Samsung Mobile on Twitter: 12.4

Curation 52

Curation Social Media Strategy Content 52

The Realtime Report

MAY 5, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, YouTube, Vine and Snapchat: Facebook. Any social media updates that we missed? Let us know in the comments below.

Mobile 172

Mobile News Social Media Video 172

Sprout Social

FEBRUARY 7, 2024

Like Instagram’s boosts and X’s (formerly Twitter) promoted post feature, TikTok created a tool that allows users to turn their organic content into a paid promotion quickly and simply. These include the number of video views, likes, comments and shares on your video. TikTok Promote may be the answer. Tap Promote.

Overview 118

Overview Campaign Cost Organization 118

Convince & Convert

SEPTEMBER 6, 2017

Would it just be easier to quit Twitter? Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. No doubt, Twitter remains a conversation platform for media and influencers. Click To Tweet.

Twitter 167

Twitter Social Media Management Engagement Research 167

Waxing UnLyrical

FEBRUARY 26, 2013

Have you ever wondered what compels people to share content on their social networks? Facebook insists it has the answer: write better content. A Harvard marketing professor named Thales Texeira has done some recent studies of content virality and sharing. In other words, the bandwidth for content consumption is fixed.

Content 256

Content Study Flickr Advertising 256

Jon Loomer

SEPTEMBER 15, 2022

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. I wrote about it two years ago , and it’s an option that largely escapes advertisers. A 3-second video view could be due to auto-play, which may have no impact on the user. Engagement Score.

Metrics 214

Metrics Examples Facebook How To 214

Buffer Social

OCTOBER 2, 2023

Meta + Facebook This was a particularly update-heavy week for Meta & Associates, as they held their Meta Connect 2023 conference and unveiled several updates aimed at enhancing user engagement and streamlining content sharing. This can potentially open up new, immersive ways to share content and engage with your audience.

News 80

News Report Social Media Instagram 80

Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics. That’s no small number.

Advertising 112

Advertising Social Media List Statistics 112

Hootsuite

NOVEMBER 14, 2023

Ever wonder how much your average cat video generates on YouTube? But YouTube does not pay per video view — instead, they pay per ad view. ” To understand how YouTube pay-per-view works, you first need to know the difference between video views and ad views. Video views: Video views are the amount of views your video gets.

YouTube 94

YouTube CPM Module Adsense 94

Oktopost

MARCH 31, 2021

Still not sure if your business should employ video marketing? Consider this: by the end of 2021, the average internet user was forecast to spend roughly 100 minutes a day watching online videos. TikTok, the viral video platform, exploded onto the scene with more than 800 million users, viewing over 1 billion videos daily.

Video 69

Video Marketing B2B Eventful 69

Pixlee

APRIL 28, 2021

In fact, 84% of consumers say they trust peer recommendations above all other sources of advertising. This is where user-generated content (UGC) campaigns come in. With UGC campaigns, it’s your customers who showcase your product across social media channels through content they made. Let’s start! Source: MADE.com.

Campaign 97

Campaign UGC Content Sports 97

Convince & Convert

JULY 10, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Instagram video, and whether we should care as marketers. There have been lots of breathless blog posts recently that attempt to pit Vine and Instagram video in a head-to-head battle, as if we must choose in a beta vs. VHS way. 15-60 minute videos.

Instagram 140

Instagram Video Vimeo Comparison 140

Buffer Social

APRIL 7, 2022

Revue is an online publishing platform aimed at writers and publishers that Twitter acquired in 2021. Now, Twitter users have access to an integration that allows them to set up and display their newsletter on their profile quickly. Balance your newsletter content. The Week Ahead Horoscope 2.

Newsletter 104

Newsletter Twitter How To Domain Name 104

Pam Moore

FEBRUARY 5, 2019

Branding pushing advertisements to you. Your best friend sharing funny videos that make you laugh. Yet, 30 seconds into the video Facebook decides you haven't seen your daily quota of advertisements so it's time for another interruption (i.e. Supporting Resources: 2019 Content Editorial Calendar Template.

Content 79

Content Marketing Template Templates 79

The Realtime Report

MARCH 31, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook and Twitter: Twitter rolls out photo tagging. Foursquare.

Lithium 160

Lithium News Klout Foursquare 160

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Advertising 130

Advertising Marketing How To Education 130

Buffer Social

OCTOBER 23, 2023

Threads Facebook Post Display & Branded Content Tags Threads is integrating with Facebook by displaying posts and testing branded content tags, expanding its reach and advertising potential. Explore Threads' growing interconnectivity with other platforms to amplify your content visibility.

News 71

News Social Media Airlines Collaboration 71

Pam Moore

FEBRUARY 6, 2018

Although some very loud voices in the industry the past few years have been touting the “get out your firehose and spray the world with your spam” mentality, the truth is quality content that delivers value, engages your audience in a meaningful way to take action is what will win. It's no longer about quantity over quality.

Feed 164

Feed Feedly News Tips 164

Convince & Convert

SEPTEMBER 6, 2017

Would it just be easier to quit Twitter? Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. No doubt, Twitter remains a conversation platform for media and influencers. Click To Tweet.

Twitter 113

Twitter Consultant Social Media Management Engagement 113

The Realtime Report

JULY 21, 2014

Check out all the latest social media news from the last two weeks, including changes and new features for Facebook, Twitter, Foursquare, Tumblr, YouTube and Vine: Facebook. Social Media News Ticker BuzzFeed Brews CardSpring Events For You Facebook Facebook ''buy'' button Foursquare mentions Swarm Tumblr Twitter Vine Youtube YouTube 15'

Buy 173

Buy News Tumblr Foursquare 173

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets. Content marketing will be bigger than ever.

Video 70

Video Marketing Case Study Mobile 70

Pam Moore

SEPTEMBER 3, 2020

Experienced digital, social and content marketers know the key to success for high performing marketing campaigns and programs is to be sure you are targeting, inspiring, and attracting the RIGHT audience. video + podcast + free templates] first appeared on Pam Moore Speaker, Trainer, Consultant. Like to do it yourself!?

Template 78

Template Templates Video Avatar 78