Remove Advertising Remove Content Remove Metadata Remove Social Networking
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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Social networks change, trends change, people change…and their appetite for a specific marketing message can go out the window at the drop of a hat. That’s amazing, and every marketer should be working to not only get their content listed, but ranked well in the SERPs. No problem, right?

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How Does the YouTube Algorithm Work? A Guide to Getting More Views

Hootsuite

YouTube usually isn’t known for being super transparent with creators or advertisers about how the proverbial sausage is made. 2016-2020: Borderline content, demonetization and brand safety. For instance, YouTube says that algorithm changes in early 2019 have led to 70% less watchtime for “borderline” content.

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This Week in Social Media – 6/12/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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8 Fun Things to Try on Instagram You Probably Haven’t Thought of Before

Buffer Social

Or, using it as a countdown to tease an announcement or piece of content on Instagram. In the beta launch for this new ad functionality, some advertisers had as much as 20% lower cost-per-view and up to 40% more app installs. Alt text is metadata that helps computers recognize what an image is all about. Image courtesy of Wired.

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Coming Soon to Hootsuite: Advertising, Amplify, Impact Updates, and More

Hootsuite

Social network depth: We’re working hard to provide the most up-to-date channel capabilities as social platforms continue to evolve. We’re adding two more detailed targeting options which will allow you to better understand and reach your target audience on Facebook and Instagram within Hootsuite Social Advertising.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

Trademark number 97097363. Goods and Services Description.

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Social Media Marketing Guide: Facebook

Little Web Giants

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. Monthly Active Users.