yMarketingMatters

OCTOBER 18, 2015

Why the explosion of video content? Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

NOVEMBER 21, 2013

Remember that your Page needs to be updated on a daily basis with not only promotional information, but engaging and interesting content as well. Know that this platform needs a considerable amount of human and financial resources (Facebook advertising), and, if done right, the benefits to your business will absolutely be seen.

Facebook 237

Facebook How To Statistics Hashtag 237

yMarketingMatters

MAY 27, 2020

Get your questions answered about how to transition your business online, especially now in our current COVID-19 landscape, how to be more savvy with marketing, how to reach and help more people or how to create content that will help you stand out. Get the Zoom Link HERE !

Consultant 100

Consultant Marketing Small Business Advertising 100

yMarketingMatters

SEPTEMBER 8, 2014

You also need a regular posting plan or a Content Calendar so that people know when they can expect to hear from you. Advertising Rather than Engaging. Social media is meant to be social, which means that it cannot be used solely as an advertising platform.

Social Media 262

Social Media Marketing B2B Advertising 262

yMarketingMatters

JUNE 4, 2013

There are many ways to go mobile: creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO. Content Must Be Quality & Personalized. Your content is top quality is engaging. Take it step further, make it more personal.

Trends 277

Trends Smart Phone Marketing Mobile 277

yMarketingMatters

JUNE 4, 2016

Its live video streaming tool instantly delivers an outlet for important content distribution – perfect for small business and marketers all over the world (provided you have a good connection). This is fantastic news for advertisers who want to test their creatives for a variety of campaigns that extend beyond Twitter.

Social Media 100

Social Media URL Badge Small Business 100

yMarketingMatters

OCTOBER 25, 2013

As with all advertising and marketing, the metrics to gauge success depends on what you are trying to accomplish. Create content with your customer (and not your business) in mind – what’s most important to them and what would they like to share? Include some sort of branding on your posts but not in an “advertising” way.

Engagement 271

Engagement Facebook Metrics Loyalty 271

yMarketingMatters

DECEMBER 6, 2015

Interactive content is gaining popularity on Facebook, and these new slideshows are lightweight and accessible to people in most countries, even in high-growth markets. You can now use the share button to share content and immediately engage in conversations about it. NOVEMBER TIP: Advertise in Social Media!

Social Media 100

Social Media Sentiment Study Advertising 100

yMarketingMatters

AUGUST 7, 2014

This means: Post relevant, entertaining and meaningful content (include photos, images and video) two to five times each day and get involved in the conversations. strategically targeting their audience: Creating content that engages with their targeted audience. If a business is truly succeeding on Facebook (i.e.

Social Media 252

Social Media Feed Feedly Buy 252

yMarketingMatters

JULY 9, 2015

If you’re trying to build your brand using Facebook with a strong a content marketing strategy, you’ll love this new update. For Personal Profiles, you increase your followers and these are potential clients that have chosen to receive and read more of your content. Facebook Updates. Author Tags. Google Updates.

Social Media 100

Social Media Adwords Banking Notification 100

yMarketingMatters

OCTOBER 18, 2015

Why the explosion of video content? Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising. 73% of U.S.

Video 100

Video Vimeo Marketing YouTube 100

yMarketingMatters

FEBRUARY 26, 2014

Promote your company and your content, and Get Noticed! Statistics show a business should tweet quality content at least 4-5 times per day , answer, comment and connect with followers as well as outreach to new followers. Do you have the financial resources to grow your followers with advertising on Twitter? Build credibility.

Twitter 235

Twitter Repository Hashtag Statistics 235

yMarketingMatters

OCTOBER 9, 2015

Starting this month, advertisers both large and small can run campaigns on Instagram. It uses some of the best features of Facebook’s ad structure to make it easier than ever for advertisers to target their audiences on Instagram. Instagram Ads Now Available to All Businesses. This is big! Facebook Ads and Banner Ads.

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

OCTOBER 9, 2015

Starting this month, advertisers both large and small can run campaigns on Instagram. It uses some of the best features of Facebook’s ad structure to make it easier than ever for advertisers to target their audiences on Instagram. Instagram Ads Now Available to All Businesses. This is big! Facebook Ads. Much more….

Social Media 100

Social Media Instagram Retail Buy 100

yMarketingMatters

JANUARY 19, 2012

Inject your own special personality into your brand, and each piece of content. So many businesses don’t really take the time to get to “know” and speak to their target audience in their marketing content. Trend #3 – Provide Valuable Content! Trend #5 – Make Your Content Sharable! Find your own voice.

Trends 279

Trends Marketing Mobile Wireless 279

yMarketingMatters

MARCH 9, 2015

Both Facebook and search engines are strongly focusing on the relevance of content, and in light of that, they are trying to display the most relevant ads to their users. In February, Facebook started showing relevance scores as visible metrics in their advertising reporting tools. Relevance Score.

News 100

News Social Media Mobile Notification 100

yMarketingMatters

APRIL 15, 2013

There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. If you offer a service, your content must be clear and attractive for mobile readers. Here are some facts and stats to consider.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

yMarketingMatters

JUNE 4, 2013

There are many ways to go mobile: Creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO. Content Must Be Quality & Personalized. You are generating top quality quality content. Take it step further, make it more personal.

Trends 100

Trends Smart Phone Marketing Mobile 100

yMarketingMatters

OCTOBER 4, 2013

With so many TARGETED potential customers, creating a business page is a must, but remember that it needs to be updated on a daily basis with not only promotional information, but engaging and interesting content as well. Businesses that produce quality visual content on Pinterest have a distinct advantage.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

yMarketingMatters

APRIL 7, 2016

The new Instagram algorithm shifts the order of photos and videos in your feed “based on the likelihood you’ll be interested in the content, your relationship with the person posting, and the timeliness of the post.”. Instagram, claiming that people miss 70 percent of the content on their feeds, says it wants to get this right.

Social Media 100

Social Media Real Estate Metrics Feed 100

yMarketingMatters

SEPTEMBER 23, 2016

By learning more about the behavior and demographics of your audience, you can create more relevant and timely content. This will be incredibly valuable for marketers, especially when it comes to figuring out when to post content to their profiles to maximize reach and engagement.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

yMarketingMatters

FEBRUARY 8, 2016

This new feature makes it easier to increase your contact base and fill your feed with useful content from people who matter. This gives marketers a definitive direction for marketing and advertising! Select Share Username to copy your unique URL and share it instantly via other apps. What’s your URL? February Tip.

Social Media 100

Social Media URL iPhone iPad 100

yMarketingMatters

APRIL 15, 2013

There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. If you offer a service, your content must be clear and attractive for mobile readers. Here are some facts and stats to consider.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

yMarketingMatters

AUGUST 7, 2016

Remember: the news feed algorithm regulates whether your fans see the content you post on your business page. One way to get your content higher-up in News Feed is to show people stories about things that are trending as soon as they occur. The best way to handle this, is by posting content your audience is likely to share immediately.

Social Media 100

Social Media Reddit Embedding News 100

yMarketingMatters

MAY 29, 2018

Twitter has a very fast throughput on content and the lifespan of tweets is short, about, 2 hours. PLAN YOUR CONTENT. 5 Reasons To Plan Your Content with a Calendar: Creates consistency [this is key!]. Allows you to plan time-sensitive content. Facilitates well thought out, valuable content. GAME CHANGER!

Social Media 113

Social Media Real Estate Curation Syndication 113

yMarketingMatters

FEBRUARY 28, 2016

Stats show that consumers are becoming increasingly visual and prefer images, videos and infographics to other types of content. Content with relevant images gets 94% more views than content without relevant images. Content with relevant images gets 94% more views than content without relevant images.

Social Media 100

Social Media Marketing Mobile B2B 100

yMarketingMatters

FEBRUARY 10, 2014

This makes it clear that televised content is undergoing a decline, online consumption of video is on the incline. Here are some tips to generating great online content to feed your social media networks! Read my blog on Make Your Online Content Sharable! StumbleUpon and Digg social bookmarking. Integrate! . Boost sales.

Social Media 279

Social Media Mobile YouTube Social Networking 279

yMarketingMatters

JANUARY 15, 2017

Hashtags are such a prominent part of online culture today and people have started using them outside of their intended purpose like using them in text messages, chats, songs, and advertisements. Hashtags are the most popular means of categorizing content on social media. You cannot click hashtags on mobile.

Hashtag 100

Hashtag Social Media How To Marketing 100

yMarketingMatters

AUGUST 9, 2015

Linkedin Launches New Campaign Management Tool for Sponsored Updates and Text Ads : Linkedin’s new Campaign Manager offers a range of new features to help you meet your advertising goals while improving control and visibility. This feature works on Chrome and one Android and iOS YouTube apps. More lead collection channels.

Social Media 100

Social Media Notification Upcoming YouTube 100

yMarketingMatters

MARCH 27, 2016

Facebook and Facebook advertising are a must. Best Tactic: Create COMPELLING, INTERESTING, ATTRACTIVE and USEFUL visual content. Statistics [INFOGRAPHIC] show that visual content captures the attention of your target audience, and will be shared. Content with images gets 94% more views than content sans images.

Social Media 100

Social Media Mobile Marketing YouTube 100

yMarketingMatters

JANUARY 27, 2014

Google treats your Google+ content like another website page. Basically, when it comes to SEO and social media, Google+ content trumps content on any other social platform. Your audience may find your Google+ content through a standard Google search. Financial Resources: Google+ advertising is experiencing exciting times.

Google 275

Google URL Real Estate Statistics 275