Social Media Strategery

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From the Government to Big Brands, From the Left Brain to the Right Brain

Social Media Strategery

After eight years as a government consultant in DC, I picked up my family and moved to Chicago to work at Cramer-Krasselt. I'm not ready to say that PR in the private sector is any better or worse than government consulting – it's just different. Three months ago, I made a huge change in my life.

Brands 110
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A Partial Reading List for PR Students

Social Media Strategery

Rick Rice - Rick and I share very similar views and frustrations with the PR industry – the PR practitioner as consultant and adviser, not as publicity hound. Miscellaneous advertising branding cluetrain college ed20 education humanize interpersonal communications marketing pr social media university' Say please and thank you.

List 131
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Time for a Change

Social Media Strategery

Eight years ago, I left my job(s) delivering pizza and operating a crane in a steel mill in West Virginia to become government consultant at Booz Allen Hamilton. Consulting. For the government. At the same time, I'm really going to miss DC and all of my friends and colleagues out here.

Gov 2.0 112
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What Makes Government 2.0 Different from Enterprise 2.0? | Social.

Social Media Strategery

One of the things that I have consistently noticed in my five years as a government communications consultant is that our new hires who come from the corporate world go through an adjustment period upon first supporting a government client. Development Social Media What Makes Government 2.0 Different from Enterprise 2.0?

Gov 2.0 76
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Keeping Gov 2.0 Fresh

Social Media Strategery

From an entrepreneurial perspective, I’d like to see GovFresh evolve into a sustainable business, through sponsorships, partnerships, advertising, consulting, events or all of the above. I do Web, marketing and social media consulting ( [link] ), but put a lot of effort into GovFresh. I hope we can help change that.

Gov 2.0 89
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Do You Know Where Santa is Tonight? | Social Media Strategery

Social Media Strategery

That’s also why this time of year is one of my favorite times to be a Booz Allen consultant too. advertisement for children to call Santa misprinted the telephone number. It all started back in 1955 after a Colorado Springs-based Sears Roebuck & Co. is, But They Do Need to Experience It Six Villains of Gov 2.0 The Whole. :

Gov 2.0 81
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Grading Social Media

Social Media Strategery

But now, with social media such a huge part of public relations , advertising, marketing, sociology, and even biology , it’s becoming even more important that the next generation not only understands how to use social media, but how to use it for more than just organizing fraternity mixers or keeping in touch with your classmates.

Gov 2.0 91