Firebelly

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Social Media & Diversity: 5 Must-Reads

Firebelly

As an industry, we cannot fall into the same trap that the advertising business did, whereby they continue to struggle with attracting and retaining a diverse workforce 30+ years after it was first identified as a shortcoming. Social Media – It’s Not Just for White Folks.

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Gettin’ unique with QR codes

Firebelly

Living in a city like New York, you are surrounded by some of the most creative advertising and marketing in the world. This got me thinking about all the other unique ways I’ve seen QR codes used for advertising and marketing around the city. Personal Promotion.

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Monday’s 5 Social Media Must-Reads

Firebelly

I can’t blame vendors, agencies and consultants for trying to answer the question — the hunger from clients is so great that anyone promising a simple answer is likely to get attention. By Augie Ray It is a question I hear several times a week: What is the value of a Facebook Fan? I’ve seen answers ranging from $136.38

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Cheat Sheet: Social Media Ad Metrics & Formulas

Firebelly

Are your social media advertising efforts delivering the traffic and revenue you’re looking for? If not, schedule a FREE 30 MINUTE consultation and we’ll help you get on the right track! If 1000 people see your post and 5 interact, the ER is 0.5%. Formula: people engaged ÷ reach.

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