Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

agora pulse

DECEMBER 17, 2019

That might mean cutting down on coffee or saying no to office treats or taking a fresh look at your marketing strategies. This isn’t bad news for marketers. I’ve heard marketers be very dismissive of the boomer generation with regards to their usage of social media. Check out these fun and achievable New Year’s resolutions.

Social Media 82

Social Media Authentication comScore Social Media Management 82

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. I would expect that once this addiction to clicks is broken, more of the major brand advertisers will utilize this channel more effectively.&#. Much more so than advertising.

Social Media 58

Social Media comScore Brands Loyalty 58

Proactive Report

APRIL 23, 2010

“Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends,&# says Lee Odden on the TopRank Marketing blog. Experiment with keyword advertising on social media sites.

Social Media 74

Social Media comScore Paid Search Yahoo 74

Proactive Report

SEPTEMBER 14, 2009

ComScore’s latest data about advertising online shows that social networks are garnering ad dollars from pretty much everyone except big brands. I would expect that once this addiction to clicks is broken, more of the major brand advertisers will utilize this channel more effectively.&#. Much more so than advertising.

Social Media 53

Social Media comScore Brands Loyalty 53

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Diva Marketing Blog

JUNE 17, 2009

Anita Campbell, Small Business Trends , has a great definition. Held weekly, Tuesdays from noon - 1p, #socialmedia explores issues about social media marketing. Boomers The Baby Boomer generation maybe late in getting to this party but according to comScore there are about 16.5 TweetChats. and what is a tweetchat anyway?

comScore 40

comScore Social Networking Social Media Flickr 40

Techipedia: Tamar Weinberg

JULY 1, 2010

There is a trend among many new (and even old) bloggers. You should know that using some types of ads like Kontera (contextual advertising) and the likes on your blog will irritate a large percentage of your readers but using AdSense the right way will not affect your blog. Now I must work on correcting this.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207

ProBlogger

MARCH 15, 2016

This dependency on mobile technology is largely driven by our addiction to social media networking, underpinning the single biggest trend affecting marketers in the coming year. Here are four key trends that your blog or business should consider using to gain a competitive edge: 1. Mobilise . Get Appy . Stalk like a tiger .

Social Media 34

Social Media comScore Small Business Mobile 34

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.

Statistics 190

Statistics Research Social Media B2B 190