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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! I presented at Advertising Week and that is the exact topic I wanted to drill into – How to be relevant by using real-time data about your audience!

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Pinterest Breaks Through to the Top 50 Websites!

The Social Media Incubator

The Internet research marketing company, comScore, announced their data for the most visited websites and Pinterest attracted approximately 25.3 As a research tool to explore topics from people and companies you follow. Wow, did we see this one coming? Crowdsourcing as a shout-out to your fans for their endorsement.

comScore 132
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2018 Social Media Trends Report: 10 Key Insights Into the Present and Future of Social Media

Buffer Social

If you prefer to read a slide deck, here’s the full slide deck: This report wouldn’t have been possible without the amazing studies, research, and data available. We’re very grateful to the companies and organizations that have collected and analyzed the data. There are now almost 2.5 There are now almost 2.5

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Where The Boys (And Girls) Are

Twist Image

yesterday (see: Fear And Loathing In Advertising ). It's going to be a fast and exponential shift (and yes, I realize that this statement flies in the face of some of the biggest research companies out there). This is why they're putting more dollars into television advertising even though consumers are spending less time there.

comScore 104
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This Week in Social Media – 7/24/2013

Social Media Marketing

The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising. A 61 percent increase in advertising revenue - 41 percent of which was from mobile advertising.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

This type of revealing user insight also makes YouTube a valuable source of social listening data that can help you pinpoint your audiences’ specific interests and needs. According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV.

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This Week in Social Media – 4/24/2013

Social Media Marketing

Click image to enlarge ComScore has found that trying to track the "digital omnivore" is a challenge as the archetypical individual moves from device to device. The full set of data tables are available directly from Ipsos under the "Detailed Tables" link. Advertising this week in social social media social networks PR content'