Beyond the integrated search of Twitter apps like Seesmic and TweetDeck, Monitter provides real-time monitoring of the Twittersphere. TweetDeck : Not only a great way to manage your Twitter account, but the keyword search means you can see what people are saying about you. Sideline : A TweetDeck-esque tool from Yahoo. link] Todd Wallace I really like TweetDeck, and of course I use Twitter Search. link] Todd Wallace I really like TweetDeck, and of course I use Twitter Search. Do you know what people are saying about your brand? HowSociable? Yahoo! " [.] MORE >>

Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives 7 Social Media Roles You Haven’t Considered January 14, 2010 | by Amber Naslund View Comments When you think of social media roles, chances are you think of a community manager or the oh-so-generic “social media manager&# , which is usually some function of the marketing department managing strictly social media programs. Question: What about advertising, revenue gen outside of lead gen? But does this get you thinking? MORE >>

was responsible for marketing a small Southern California resort destination for two years, primarily using social media, not spending a dime on paid advertising. were driven by being social, by the online conversation (primarily via Twitter ), and we based our success on how many were talking about us as we tracked the conversation via TweetDeck and by how many were staying overnight in the area. struggled with that question last year and decided to start a monthly social media “meetup” for our community. Today’s guest post is written by  Leslie McLellan. . MORE >>

Getting an established account is the best way to attract new followers, and even more importantly, more interaction with your followers and a quick intro into your local Twitter community, driving communication and clicks through to your company’s website. At the end of the day, your account is to promote your business, but will be more follow-worthy if you interact with the community and post about other items of interest in your field. Find the community Once you’ve completed these steps, it’s now time to find people in your field to follow and interact with. MORE >>

Atom : Web feeds are used by the blogging community to share recent entries’ headlines, full text, and even attached multimedia files. The reduction of classified advertising in newspapers across the United States has been attributed to Craigslist. Crowdsourcing : A combination of the words crowd and outsourcing, it refers to asking a question via social media and collecting answers from your various communities and users. It enables  next-gen community management and social Web integrations to any site on any platform. But never fear! Bit.ly : Bit.ly Web 2.0 MORE >>