The Marketing Blog

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Facebook vs Twitter (A Comparison)

The Marketing Blog

02 am Facebook vs Twitter (A Comparison) Jump to Comments With over 40,000 tweets per minute and new-user registration growth rate of 1500%, you would expect Twitter to give a close fight to the social networking giant Facebook. ‘Facebook’ being a closed platform the community considers it as a friend focussed channel.

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My Contribution at PaulWriter.com

The Marketing Blog

If you are still evaluating the platform and are trying to estimate the possible returns, here are a few tips which you would want to consider: It doesn’t work for all – Business & Stakeholder Introspection Creating a campaign on Facebook & nurturing an online community requires a lot of time and effort. its nice information.

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Recruiting Lessons from Google

The Marketing Blog

19 am Recruiting Lessons from Google Jump to Comments How does Google manage to be different everytime Their recruitment advertisement in today’s Times of India Ascent is another example that ! 1 search-engine company has positioned itself as a startup in this job-advertisement. Books on my Plate August 6, 2008.3:19

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CNG Auto-Rickshaw

The Marketing Blog

15 am CNG Auto-Rickshaw Jump to Comments CNG Auto – Delhi’s lifeline after Buses… There is still an opportunity for makemytrip and portals to advertise on the Auto Share this: StumbleUpon Digg Reddit 3 Comments Filed under Innovative Marketing 3 Comments Grace Hazelwood May 30, 2008 at 9:04 pm Claire whoa looks like a fun trip!

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Happy Holi

The Marketing Blog

41 am Happy Holi Jump to Comments Its ‘Holi day’ and what better way to celebrate the festival of colors with visual representation of Marketing, Advertising, Public Relations and Branding. Home About In the Media Join the Conversation Cool Apps & Tools March 22, 2008.2:41

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Cab Drivers as Word-of-Mouth Marketers?

The Marketing Blog

Several advertisements of different portals like ‘oktatabyebye.com’ , ‘mapmyindia.com ‘ can be seen on Delhi’s Autos. I have also seen a few long-distance trains in Bhusaval & Mumbai-Central (both in maharashtra) running with some advertisements. It could range from a tooth-brush to television.

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YoMacha: India's Hot or Not ?

The Marketing Blog

A brief look at YoMacha tells you that it isn’t exactly a run-of-the mill social networking portal with typical Web2.0 Revenue model Revenue sharing tie ups with SMS service provider, Accessory Providers etc Low cost Banner Advertisements (Local/National) Generating traffic for CPC/CPM based ads.

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