Mindjumpers

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Search & Social – Understanding the Interdependence

Mindjumpers

This is a guest blog post written by Christine Dissing – a London-based marketing professional holding a Master in Marketing Communications Management. Christine is passionate about advertising, branding and marketing communications – an interest she also shares on her own blog attention2ads.com.

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Changing Trends in Social Media Can Influence Your Business Model (part II)

Mindjumpers

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. In my previous post, I have given an overview of the changing trends in social media. Take a look: Social networking: Connect, Share, Engage. Communication outshines campaining.

Trends 245
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The Social Newsroom: Pieces of the Puzzle

Mindjumpers

As a concept, the purpose of the Social Newsroom is to deliver real-time, viral content that is relevant and highly engaging with a brand’s online audience – putting news, trends, online buzz and culture at the center of the content. More and more, news travels to people through social platforms and their online networks.

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Resonate – New Sound Tool to Spark Your Creativity at Work!

Mindjumpers

Ad Age and Spotify have joined together and made a new platform for communities. Similar Posts: China: The Most Popular Social Networks. China: The State of Social Media. Advertising News Research/Study Ad Age creative tool Music New Platform Resonate Spotify' Feel Good Inc.’ or ‘Welcome to the Jungle’?

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Response Management: Socially Devoted [Infographic]

Mindjumpers

The lights of the New Orleans Superdome have been turned off and it is time to go through the many analyses of both game plans and advertising money spent. A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. It is a matter of brands understanding the true values and dynamics of a community.

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How to Measure Your Social Media ROI [Infographic]

Mindjumpers

An important part of social media is about building valuable and sustainable relations. Therefore, each relation to a customer or user can be of value to the business depending on what kind of contributions the user gives to the community, the scope of conversations or quality of conversations.

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In Time of Social Media Crisis – How Do You Respond?

Mindjumpers

Posted by Sara Hansson Sep 22nd, 2010 Tweet As part of people’s digital identity, we join communities and groups that are relevant to us and to our interests. This blog post is about how people can achieve social change with help of social communities, and how your company chooses to act in a time of crises when all eyes are drawn at them.