Can CMOs Master The Customer Experience For Hispanic Shoppers?
Buzz Marketing for Technology
OCTOBER 25, 2013
Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. According to the Interactive Advertising Bureau (IAB), 46 percent of online Hispanics over the age of 18 regularly shop online, compared to just 43 percent of general market online users. According to the U.S. Internet users.
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