Ignite Social Media

AUGUST 2, 2022

There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Advertising on TikTok may just change the way you think about digital marketing or the platform in general.

Strategy 175

Strategy Marketing Banking Influencer 175

Ignite Social Media

AUGUST 2, 2022

There’s even talk that TikTok will pass Instagram this year as the number two social media site. TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Advertising on TikTok may just change the way you think about digital marketing or the platform in general.

Strategy 91

Strategy Marketing Banking Influencer 91

Twist Image

JUNE 19, 2015

The more time spent on it, the higher the value (or amount) of advertising that could be placed against it. Did they like the content so much that they would be willing to acknowledge it to their social graph (a "like" or a favorite)? Did they like it so much that they are willing to share it with their community? .

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Social Graph Adwords Metrics Curation 40

Bare Feet Studios

JUNE 9, 2010

Three years ago, when Twitter was a tight knit community of tech and communications early adopters, we literally begged them to charge for the service. As late as November, 2008, Guy Kawasaki ran a poll and over half still said they would be willing to pay – despite the usual snark attack common by internet communities.

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Upcoming Conference Social Graph Flickr 57