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Facebook News Feed Changes. Stay Calm. Don’t Panic.

yMarketingMatters

Invest in creating fabulous, exciting, sincere, authentic copy with images and video that will cause people to interact, comment and share. ? You MUST continue to boost and advertise your Facebook content to reach your followers and new targeted audiences. ? And if you haven’t invested in Facebook advertising, START NOW!

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News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

I often suggest to companies to put at least the same amount of time in identifying and planning for how you are going to create content for the site on an ongoing basis as you do in the planning and design of the site itself. So stop thinking of it as a micro site and making it all fancy. And you would be surprised what I hear.

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6 Priorities When Picking a Meta Ads Client

Jon Loomer

I have spoken with far too many advertisers over the years who are put in no-win situations. You may also become known for your expertise within a specific industry, and you can become a more attractive advertiser if you have that focus. They are limiting their advertising potential. Those potential customers abandon the site.

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Facebook Updates News Feed Algorithm

Ignite Social Media

The algorithm itself looks at comments, likes, and other factors to rank the stories for each individual user. Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. Don’t freak out just yet though, people.

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How to foolproof your Facebook advertising strategy

Sprout Social

If you have absolutely no idea how to approach your Facebook advertising strategy these days, you aren’t alone. In this Facebook advertising guide, we’ll break down the best practices of running ads on Facebook and what you need to know to get started. Perhaps it’s someone who engaged with your Facebook page or visited your site.

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These Ads Suck: Will Users in a Privacy-Altered World Like What They See?

Jon Loomer

Privacy as the goal, advertising will suddenly seem very “different” to users. When the iOS 14 ATT prompt rolls out to all users in “early Spring,” they will be given two options: 1) Allow the app to track your activity across apps and websites to provide personalized advertising or 2) Don’t allow tracking.

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A Guide to Meta Ads Placements

Jon Loomer

Apps and Sites. Otherwise known as Audience Network (Audience Network native, banner and interstitial; Audience Network rewarded videos; and Audience Network in-stream videos), these apps and sites monetize themselves by showing Meta ads. Let me know in the comments below! Placements are selected within the ad set.

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