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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

If you’re considering running an influencer marketing campaign, it’s a good idea to have a basic understanding of the industry, platforms to use, access to influencers and more. To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories.

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The social media customer service statistics brands need to know in 2022

Sprout Social

In this piece, we’ll discuss leading s ocial media customer service statistics and how to use them to build stronger relationships in 2023. Facebook customer service stats. Facebook is the number one platform where consumers follow brands, so it’s easy to reach out whenever needed. Not sure where to start?

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3 Influencer Marketing Metrics To Track In Your Next Holiday Campaigns

Keyhole.co

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

Metrics 52
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2014 World Cup: Social Media Campaign Round-Up

The Realtime Report

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. million conversations across Twitter, Facebook, blogs and Tumblr. million conversations across Twitter, Facebook, blogs and Tumblr. The #AskZlatan interactive campaign earned over 10.5 Adidas reported 5.8

Campaign 176
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47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. From influencer trends on Instagram, to audience stats on Pinterest, and Facebook shopping behaviors, there’s a ton of great metrics to pay attention to! Instagram Statistics: Shopping Trends . Source: eMarketer. #4:

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10 Pinterest statistics marketers must know in 2019

Sprout Social

So, how useful can the platform be for your marketing campaigns? According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. 83% of women on Pinterest use it to plan life moments, compared to 44% for Instagram and 53% for Facebook. Let’s check the Pinterest stats to find out.

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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

When it’s time to launch a B2B marketing campaign on social media, LinkedIn seems like the obvious platform of choice. However, that also means that the competition is getting steeper, and the costs to advertise and promote your business on LinkedIn keep rising. Facebook vs LinkedIn by the numbers. Not so much. billion users.

B2B 152