The Social Media Incubator

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How to Measure Your Facebook Ad ROI

The Social Media Incubator

There’s no area where that’s more true than in Facebook advertising. One of the common misconceptions about online advertising – whether we’re talking about Facebook , Google AdWords or something else – is that click-through rates are an adequate measure of success. They’re not.

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How To Effectively Use Facebook Ads For Your Business

The Social Media Incubator

Are you one of the many businesses interested in advertising on Facebook ? According to figures from eMarketer , Facebook‘s advertising revenue — which does not include revenue for “virtual currencies&# — came to an incredible $1.86 A good way to do this is to create four ads for the same campaign.

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