The Social Media Incubator

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Audi Ireland Runs Risky Twitter Campaign

The Social Media Incubator

Instead, the company is being praised by some for their most recent Twitter campaign that uses ‘ #WomenDrivers ‘ with images of crashed vehicles, parking mishaps, and more. The purpose of the campaign is to bash stereotypes and educate the audience on women drivers. If a woman wants to drive… don’t stand in her way!

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Who Won the Super Bowl of Advertising?

The Social Media Incubator

In case you missed the ad, or would just love to watch it again, here it is: Best Campaign. Some brands take the opportunity of the Super Bowl to beef up a campaign or introduce a new one. For example, Budweiser continued their #BestBuds campaign, while Nissan introduced a new #WithDad campaign. Starting Feb.

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How to Measure Your Facebook Ad ROI

The Social Media Incubator

There’s no area where that’s more true than in Facebook advertising. One of the common misconceptions about online advertising – whether we’re talking about Facebook , Google AdWords or something else – is that click-through rates are an adequate measure of success.

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How To Effectively Use Facebook Ads For Your Business

The Social Media Incubator

Are you one of the many businesses interested in advertising on Facebook ? According to figures from eMarketer , Facebook‘s advertising revenue — which does not include revenue for “virtual currencies&# — came to an incredible $1.86 A good way to do this is to create four ads for the same campaign.

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