Direct Marketing Observations
FEBRUARY 25, 2011
I know it’s based on The notion of group buying shares and likes and tweets but still…Can we be that precise on the value of a share or a tweet? billion to advertise on social networking sites this year. Additionally, that growth in spending will bring social media ad dollars to 10.8%
Direct Marketing Observations
OCTOBER 27, 2011
Does giving stuff away for free make you eventually buy stuff? I remember asking a small business owner once why they kept advertising in magazines and newspapers when the results were so poor and their answer was that they had no other options. Consumers snap up free stuff because it’s free. But does free work ?
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