Mindjumpers

JANUARY 25, 2011

So, brands can buy a certain percentage of coverage, and Facebook then shows the users the content that are relevant to them in the shape of friends’ actions. Advertisers would then have to flag the content as inappropriate in order to not having it featured. Also, for Facebook it is an effective way to monetize the platform.

Facebook 254

Facebook Sentiment Advertising Feed 254

Mindjumpers

OCTOBER 4, 2010

With a new social media implementation, French Connection aims specifically on making it easy and amusing for their customers to buy their clothes. You get advise on how to wear the different garments and you just have to click on the garment to buy it. Here is another great use of some of these elements. So what’s that?

Fashion 187

Fashion Disqus Buy YouTube 187

Mindjumpers

MAY 4, 2011

Tweet Written by Tehneyat who works with social media for the advertising agency Wunderman in London, United Kingdom. Social, is not a cheaper alternative to your other marketing channels. Advertising is Cheap, Resources and Production Costs Aren’t. You can follow Tehneyat on Twitter @tehneyat. Social media is not cheap.

Social Media 258

Social Media Cost Resources Advertising 258

Mindjumpers

OCTOBER 1, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Marketing Drive Sales Diesel Kicks Ass With New Campaign! The really loyal fans are probably the best marketers you’ve got. H&M has created a page, where you easily go from fashion entertainment to buying their products.

Social Media 279

Social Media Fashion Disqus Communities 279

Mindjumpers

JANUARY 17, 2011

What’s special about Monki is that they don’t do any traditional marketing – at all. As their content is not depending on other things than their individual style and likes, it’s a fact that a positive review from a girl with around 200,000 unique readers a month is something an advertising budget cannot buy.

Fashion 265

Fashion Industry Social Media Vimeo 265

Mindjumpers

AUGUST 19, 2010

Would you ever start buying and using a TV or Radio without understanding and maybe counselling from your AD- and your Media agency? If it’s a marketing department initiative, who will maintain it for 6 months, most likely not marketing. How do we integrate the project into other communication, marketing or company activities?

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

Would you ever start buying and using a TV or Radio without understanding and maybe counselling from your AD- and your Media agency? If it’s a marketing department initiative, who will maintain it for 6 months, most likely not marketing. How do we integrate the project into other communication, marketing or company activities?

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

DECEMBER 9, 2015

And it remains the fastest growing market for social networks in the world. Indian advertisers are spending far more on social media ads compared to their global counterparts. Video is The New King of Content Marketing. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Mindjumpers

OCTOBER 6, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. They use them to prepare their buying journey, listening to their peers, actively seeking advice and reading what other people think about your business, brand, products and services. Your website is the hub of your marketing activities. Where do you start?

Social Media 243

Social Media Tools Marketing Forums 243

Mindjumpers

MARCH 27, 2013

That has always been the purpose of advertisement and the same goes for your social content. People don’t buy what you do; they buy why you do it. As any other advertisement you do, you want to affect people with the content you share. Put Content Marketing at the Heart of Your Brand Strategy. Evoke emotions.

Content 264

Content Patterns Communities Loyalty 264

Mindjumpers

JULY 20, 2012

Facebook’s current Like button is a great tool for advertisers to figure out things such as target demographics and popular trends on Facebook. But when Facebook users ‘like’ a post or a product, it doesn’t necessarily indicate an intent to buy. Marketing prospects. How Advertisers Are Using Facebook Ads [Infographic].

Brands 217

Brands Adwords Facebook Policies 217

Mindjumpers

JULY 12, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. Word-of-mouth is one of the most important phenomena on which companies focus their social media marketing activities. It’s a mistake to think that the identification of people who have ‘influence’ is exclusive to social media marketing.

Influencer 216

Influencer Forums Reputation Blogger 216

Mindjumpers

NOVEMBER 5, 2010

This is great advertising for consumer communities on Facebook. As Facebook advertising is right now, it allows marketers to buy ads that point towards their Facebook fanpage. Brilliant marketing strategy. They are just combining other services all into one: feeding the marketers their consumers.

Foursquare 208

Foursquare Facebook Social Graph Technorati 208

Mindjumpers

SEPTEMBER 10, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 5 Popular Posts About Social Media 3 Infographics on Why You Should Use Social Networks as Marketing Tools » 4 Ways Social Media Has Changed The Fashion Industry Posted by Sara Hansson Sep 10th, 2010 Tweet Fashion weeks have past by all over the world.

Fashion 251

Fashion Industry Social Media Blogger 251

Mindjumpers

APRIL 9, 2015

The social media market place offers a big opportunity for brands to market themselves, and today most companies are present on at least one social media platform. In Germany BabyCenter.com experiments with offline and cross-product advertising in this market. The importance of localized content.

Content 100

Content Sports Case Study Social Media 100

Mindjumpers

JULY 20, 2011

Tweet At the beginning of a new financial year, all marketers sit down to draft their strategies in form of new media planning and budget allocations. With the new budgets, they more or less define the structure of marketing in the coming year. Evolving budget allocation. The Impact of Social Media.

Company 270

Company Social Media Survey Exercises 270

Mindjumpers

OCTOBER 24, 2013

Guest post by Geoffrey Larson who is a social media and marketing coordinator in the hospitality industry. Pinterest is the perfect marketing tool for artists, interior designers, jewelers, landscape architects, restaurant owners, real estate agents and home builders — pretty much any business that has a visually appealing product.

Tips 211

Tips Real Estate Software Retail 211

Mindjumpers

FEBRUARY 26, 2015

Consequently customised content has become key in today’s marketing. Today, according to the infographic below from Mashable , 61% of consumers prefer buying products from a company with customised content and 80% of decision makers prefer content marketing to advertisement.

Content 100

Content ROI Advertising Engagement 100