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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Social

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. We’re also happy to share a more sustainable way of providing this information — our new transparent pricing dashboard. Google and Apple payments make up 2.5%

Price 70
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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

Programmatic advertising channels are rapidly becoming the most important medium for US advertisers and the world at large. In 2019, US advertisers are expected to spend nearly $60 billion on programmatic advertising. What is programmatic advertising? Traditional vs. Programmatic Media Buying.

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The Future Of Personalized Pricing

Twist Image

Should every customer pay the same price for something? Google is doing everything it can to optimize the search results you see. It's somewhat ironic that when you ask consumers what type of advertising they would be most responsive to, they will always say advertising that is relevant and personal. Mess with prices.

Price 105
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Social Media Stock Talk: Five Reasons to Buy Facebook

Waxing UnLyrical

But we’re talking about one of the most powerful cultural forces of the 21st century … and you can actually buy a piece of it. Sure, GM got off of there , but GM can afford TV block time and is hardly a surefire fit for general social media advertising. Facebook is buying like crazy. But it’s not buying garbage tech.

Buy 263
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Why Did a Russian Weed Company Just Buy Ebola.com for $200,000?

Navolutions

Just to be safe, I tried searching on Google for a variety of Ebola-related queries, starting with the site’s blog post titles, including “how to control ebola” and “key ebola facts” It turns out that Ebola.com ranks for literally one search – “ebola.com” So is the site penalized? For anything.

Buy 140
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3 Advertising Campaigns You Need to Be Running on Facebook

agora pulse

When you implement the correct advertising campaigns on Facebook , it can become your most successful marketing channel and the core driver of growth for your business. With Facebook advertising, you can target people who have had different levels of engagement with your business both on and off the platform.

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Compare Attribution Settings: Get the Most of Meta Conversion Data

Jon Loomer

If you’re an advanced Meta advertiser, you understand the value of the Compare Attribution Settings feature. Unfortunately, not nearly enough advertisers know that this exists or how best to leverage it. A decent percentage of advertisers don’t even know that view-through conversions are a thing.