Techipedia: Tamar Weinberg

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

Messages can deliver text alerts, subscriptions, broadcast advertising, competitions, campaigns for customer loyalty, customer profiling, cross-selling and reminders, the list goes on. SMS messages allow retailers to deliver promotions and discount vouchers straight to their mobile, based on previous purchases from the brand.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Techipedia readers can use code Tamar for a 15% limited time discount when registering. Unless the product is a fad, it is doubtful that an online community will impact the buying habits of consumers looking at an impulse bought product. Techipedia readers can use code Tamar for a 15% limited time discount when registering.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Pam says that she’s experienced great service and low prices (especially with their Twitter discounted rate) — and the “rooms were spacious&# too. Both Pam and Joe talk about the social media/Twitter discount. For more than 50 years marketing and advertising has been ran by the big guns on Madison Avenue.

Hotels 245
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The Ultimate Guide to Search Retargeting

Techipedia: Tamar Weinberg

They’re excited by the potential of the digital space, but often view their display buys as a necessary evil, usually because they’ve been stuck with the SOB—Same Old Buys. Ad exchanges make it possible to buy and sell inventory across multiple ad networks. Media Buy Efficiency. Ad Exchanges.

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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. Reply Carri Bugbee July 30, 2010 at 5:00 am Todd, can I buy you lunch and pick your brain??? It shouldn’t be that way, but that’s the way it is.

Products 267
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

10 Ethical Ways to Buy Links : While some may argue that you need to nofollow links purchased via paid reviews (which is suggested here), link buying isn’t over and is a great way for many people to get the visibility they feel they deserve and the SEO value that may come from it. Offering discounts? Notorious S.E.O:

Marketing 264
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

On the other hand, you can also share the same discount code across all social platforms. Share the 10OFF discount code for everyone, for example. Buy something, get something. Then get fans and followers and advertise to them via facebook status updates and twitter tweets. What if you want to offer 10% off?

Facebook 279