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What You Need to Know About Facebook’s New Cost Cap Bidding

Ignite Social Media

Last month, Facebook released another cost control bidding option, Cost Cap bidding. This bid strategy allows advertisers to indicate the average cost per action they would like to stay under to get the maximize results possible. Here’s what you need to know about Cost Cap bidding. Setting your Cost Cap.

Cost 82
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Can AdWords Be Good For Promoting Your eBook Site?

The Realtime Report

Can AdWords Be Good For Promoting Your eBook Site? While self publishing lowers the barrier to publication for ebooks, authors and ebook site owners also have the responsibility of marketing titles on their own. This brings us to our central question: Can Google AdWords be good for promoting your ebook site?

Adwords 109
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13 Reasons why you need to use EBooks for Lead Generation

OnlineRockersHub Marketing Blog

Why do you need eBooks for Lead Generation? Ebooks for Lead Generation: Most of us visit malls and supermarkets at least once a week. We also come about products that are offered free if we buy another product. For example, you get a one-liter bottle of Coke if you buy a carton of Minute Maid premium orange juice.

eBook 68
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Social Media Ad Objectives: Clicks vs. Conversion

Ignite Social Media

Many advertisers believe getting people to click is the driving force behind social media advertising. Conversion allows advertisers to measure landing page views, conversion events, custom events and even retarget those who have yet to complete an action. We have an ebook to help guide your social media buying.

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The Essential Marketers Guide to B2B Demand Generation

Oktopost

At any given time, most of your best prospects aren’t in the market to buy what you’re selling. Just look at companies like HubSpot, who freely provide informative articles, engaging webinars , and no-cost versions of their tools. A big part of B2B demand generation is educating prospects about your products and why they need them.

B2B 62
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5 Psychological Techniques To Get Readers to Subscribe & Buy Your Product

Kikolani

And there are many advertisements like those. Those that motivate us to take action, check the product website online, or even buy the product. Then later, you ask him to buy your product. You can also convince your readers to buy your product first and then subscribe to your list by including subscription links in your product.

Buy 167
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Build Blog Products That Sell 6: Tell the World

ProBlogger

You need to tell people to buy, rather than just crossing your fingers and hoping that they might. Focusing on the benefits There’s a timeless axiom in the advertising business: People don’t want a bar of soap, they want clean hands. Nor could anyone be less interested in how many pages your ebook is. ” Wow.