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Buy Some Social Media Today!

Jason Yormark

I was lucky to be in the right place at the right time at Microsoft Advertising on the community team. I had built up close to 12+ years of experience around digital marketing, but was really gravitating towards social media marketing.

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10 Best in Class Brands on LinkedIn

Social Media Strategies Summit

TAKEAWAY : Amplify the voices of your employees within their professional communities to more authentically promote your brands. #3 3 Best Buy Shows They Have Heart. 7 Microsoft Customers Share Their Journey with Gaming. Gaming gets a bad reputation, but Microsoft used the video above to shift that perspective.

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4 Reasons Google Bought Wildfire

Convince & Convert

You may recall that Facebook never signed a deal with Google to incorporate behind-the-password activity into Google, which is why Facebook activity doesn’t show up in Google much, and also why the Facebook/Microsoft (Bing) alliance was theoretically a counter-balance. Why let an entire, parallel industry spring up?”

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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

75% of B2B buyers use social media to make buying decisions. You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. You can structure your organic content and advertising campaigns around this for higher chances of success.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Trends in consumer marketing are showing that consumers want less advertising and more interaction. Facebook Exchange (FBX) is an advertising service that allows brands to serve targeted ads based on interactions on Facebook. Facebook is making an announcement this week; speculation is that they may be announcing a Facebook phone.

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Grow Your Wiki

Buzz Marketing for Technology

advertising. online communities. to give Entrepreneurs and Top Management, Human Resource management, and Commercial and Marketing Directors a look at how to increase efficiency, transparency, employee engagement, and conversational interaction with customers, business partners, and the community at large. Buy the book.

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Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

If you don’t buy the extended warranty it costs you just to call and try to get help. I’m going to ask Apple to buy me a Zune. I think Microsoft would be more receptive to user feedback. I’ve seen this on Microsoft’s PR depts. Tamar is also the author of The New Community Rules (July 2009).

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