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Annual Social Media Budget Planning For Companies And Bloggers

SocMed Sean

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount.

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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Blogs offer direct opportunities for brands including banner, text and native advertisements, sponsored content and product reviews.

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Why Paying Bloggers For Posts Changes The Game

Dave Fleet

Tweet There’s been a lot of debate back and forth around bloggers (generally mommy bloggers , although they’re certainly not the only ones) receiving direct payment for posts over the last little while. Let me explain further… You shift from earned to paid media. You need to compete for budget.

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10 Easy Reasons That Justify The Use Of Social Media For Business

SocMed Sean

This week we welcome guest blogger Nicole Lewis. Nicole Lewis is a freelance writer and a professional blogger. Thanks to Nicole for sharing her insights on the topic of social media and its use in the business setting! Below are some of the benefits that we find justify the use of social media for a business.

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5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Utilize Social Media.

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Blogger Burnout

Twist Image

There''s burnout at every social media turn. Maybe not on the consumption side, but on the creation/publishing side. A very long time ago, I wrote a post about the quality versus quantity of brands and posting to social media (it''s a topic that I have tackled may times over the years, actually). It''s rare.

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Social Media Dos and Don’ts for 2019

The Realtime Report

Social Media Dos and Don’ts for 2019. Marketing and social media goals are no exception. How can you better ensure your social media efforts will help you accomplish your brand’s objectives in this new year? On your blog and social media channels, let your readers see your personality shine through.