Webbiquity SMM

JUNE 6, 2017

But those and other established digital marketing practices are no longer enough to make your blog posts or other content stand out. million new blog posts written every day , it’s getting progressively harder to stand out. Blog posts with videos draw more traffic. With an estimated 2.7 Video is more engaging than text.

Content 190

Content Tips How To Video 190

Webbiquity SMM

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Google and Facebook captured 85% of the growth in internet advertising last year. V3+Broadsuite Blog ). Twitter was next most popular at 55%, followed by Instagram (52%), and YouTube (44%). Image credit: DreamGrow.

Social Networking 223

Social Networking Tumblr Tips B2B 223

Webbiquity SMM

APRIL 13, 2021

One thing all of the most popular social networks (Facebook, LinkedIn, Twitter, Instagram, YouTube, even Pinterest and TikTok) have in common in the asynchronous nature of their content. There’s no advertising. appeared first on B2B Marketing Blog | Webbiquity. But here are three reasons for skepticism. It may not matter.

Apple 215

Apple Plaxo Microsoft Vimeo 215

Webbiquity SMM

DECEMBER 12, 2018

You should be watching not just for @ or hashtag mentions, but to all instances where somebody drops the name of your company or product in conversations, on blogs, news websites. However, with their insane popularity come insane pricing of their advertising, putting the cost out of reach for many small to midsized businesses.

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot.

Social Media 170

Social Media Vimeo Content Hubspot 170

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., online or print advertising, trade shows, telemarketing, direct mail) according to research from HubSpot.

Social Media 176

Social Media Content Vimeo Marketing 176

Webbiquity SMM

OCTOBER 6, 2015

Editor’s note: this post was originally published on the MeasureMyBrand blog. digital advertising revenues rose 16% last year, and the trend indicates another double-digit percentage rise this year as well. According to recent research , U.S. And how can CMOs make such decisions? And how can CMOs make such decisions?

Advertising 100

Advertising Price Research Software 100

Webbiquity SMM

JANUARY 2, 2013

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. ” The only tactic that fares worse is print advertising (9% very effective vs. 30% not effective). ( B2B Lead Blog ). eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

MAY 30, 2010

This blog post! From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Amusing, Creative and/or Just Plain Odd Blog Posts. Social Media.

Social Media 191

Social Media Marketing Avatar Microsoft 191

Webbiquity SMM

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. V3B Blog ). 21 Social Media Marketing and Advertising Stats and Facts. Social media advertising revenue will reach $9.8 V3B Blog ).

Social Media 100

Social Media Marketing Survey Metrics 100

Webbiquity SMM

FEBRUARY 16, 2016

We want programmatic advertising—even if we’re not sure what that is. Although nearly two-thirds of B2B marketers say they plan to spend more money on programmatic advertising in 2016, 44% admit they either don’t know how it works or have only a small amount of knowledge about it. MediaPost ). MarketingProfs ).

B2B 110

B2B Social Media Marketing Survey 110

Webbiquity SMM

MARCH 28, 2011

Pepsi famously dropped its Super Bowl advertising a year ago in favor of a social media campaign. YouTube reaches 36% of all business decision-makers—more than 10X the figure for Forbes.com. • 80% of B2B technology decision makers read blogs; 69% are active on social networks. . • They expect vendors to use it as well.

B2B 190

B2B Social Media Comparison Discount 190

Webbiquity SMM

DECEMBER 11, 2013

The Top 6 Reasons You’re Failing at Content Marketing by BuzzStream Blog. Experts outline key content marketing trends for 2014 by The Guardian. ” Don’t copy your competitors—be the source they try to copy. This was post #3 of Content Marketing Week on Webbiquity. #1: 1: Content Marketing Week Starts Tomorrow! #2:

Strategy 226

Strategy Content Marketing BuzzStream 226

Webbiquity SMM

APRIL 27, 2010

Content development is one of the most time-consuming aspects of social media marketing, but other than blogging, it isn’t clear if writing is included in these figures. This seems somewhat surprising; while social definitely reduces media/advertising expenses, it increases labor costs. Blogging – 70%.

Report 191

Report Social Media B2B Newsvine 191

Webbiquity SMM

OCTOBER 16, 2012

Is blogging coming back or trailing off? Social networks and blogs In the U.S Social media and blogs reach 80% of all U.S. Just 23% of Fortune 500 companies maintain an active blog, vs. 37% of Inc. Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). MediaPost ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

OCTOBER 29, 2012

Of course that means it’s imperative to produce relevant, compelling, optimized content for your company’s website and blog, but online visibility goes beyond that. Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.).

Findability 197

Findability Directory Social Bookmarking B2B 197

Webbiquity SMM

DECEMBER 16, 2014

10 Reasons Why Small Business Can’t Ignore Social Media by Marketing Technology Blog. A Scientific Guide to Posting Tweets, Facebook Posts, Emails, and Blog Posts at the Best Time by Buffer Social. A Key Secret to Jazzing UpYour B2B Content’s Visual Appeal by B2B PR Sense Blog. Metrics to Measure YouTube Marketing by distilled.

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. and how to leverage Flickr through blogs, articles, Facebook and other tools.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

MARCH 26, 2012

Oh well, whatever you call the discipline of maximizing a company’s online visibility in a world where search is much more than Google-Yahoo-Bing and where web presence is much more than a corporate website, here are 18 of the best blog posts and articles from the past year on how to do it well. SEO, Social Media and WPO.

Tips 183

Tips Reputation SEO B2B 183

Webbiquity SMM

FEBRUARY 10, 2015

Which network drives half of all social traffic to B2B websites and blogs? Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. by B2B Lead Roundtable Blog. 9 new rules for YouTube marketing by iMedia Connection. And “Rule 2: You can’t make it on YouTube alone…even with close to 2.0

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

MARCH 21, 2012

How can you optimize results from LinkedIn advertising? How to Grow Your LinkedIn Group Numbers by Flyte Blog. How to Make the Most from LinkedIn Company Pages by Gloria Rand’s Blog. Best Practices for LinkedIn Advertising. 5 Steps to Successful LinkedIn Advertising by Social Media Examiner.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Webbiquity SMM

DECEMBER 1, 2015

Those who can measure results directly have discovered social media is far less effective at driving direct purchases than email or search advertising. Advertising needs to be part of social media strategy. Many marketers get this: spending on social network advertising is expected to double in the next five years. eMarketer ).

Social Media 100

Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

JUNE 10, 2014

While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom. ” For WordPress blogs or sites, use a plugin like WP Open Graph or Facebook Open Graph Meta Tags for WordPress to simplify the process.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

DECEMBER 4, 2012

The brilliant Gini Dietrich reports on research showing that marketers commonly choose the wrong time of day to post and engage on Facebook, Twitter and YouTube, as well as to send emails. 6 Expert Tips for Measuring Social Media ROI by OMI Blog. 5 Tools to Simplify Social Media Monitoring Tasks by Link-Assistant.Com Blog.

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. MediaPost ). Ber|Art ). Shareaholic ).

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Sandy Carter. sandy_carter.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

FEBRUARY 7, 2011

Most valuable is his dissection of the best way to use the popular social sites, YouTube and blogging in an integrated manner that capitalizes on the strengths of each platform. How to Use Your Blog to Drive Social Sales by Social Media Examiner. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

JANUARY 10, 2011

A Blog App for Your Fan Page by Trailblaze Social Media with Josh. Joshua Lyons explains how the Networkedblogs app makes it easy to automatically feed your blog posts through a Facebook fan page tab, and easy for your fans to follow your blog. Facebook Advertising Tricks for B2B Marketers by Buzz Marketing for Technology.

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

DECEMBER 27, 2011

Three-quarters of North American advertising agencies say their clients run PPC campaigns on Facebook. Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. The Basics of Advertising on Facebook by Practical eCommerce.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. 7 steps to rank your video higher on YouTube by iMedia Connection.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

JANUARY 17, 2011

Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. And much more.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

SEPTEMBER 19, 2012

So what are the best tactics for marketing and advertising on Facebook? 25 Timeline Ready Apps for Enhancing Your Facebook Page by Social @ Blogging Tracker. That’s because your paid advertising on Facebook and the content you publish on Facebook are now one and the same, from a messaging standpoint. Facebook Apps and Tools.

Tools 177

Tools Facebook MySpace Hubspot 177

Webbiquity SMM

JANUARY 19, 2012

What sets this software apart is its approach as much as its functionality; the people behind gShift understand that SEO, online PR, social media, PPC advertising and other tactics are each pieces of the larger web presence puzzle. number of mentions and retweets), LinkedIn and YouTube all into one spot. URL links). Competition.

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

JANUARY 13, 2015

how to set up a Facebook page for lead generation and methods for generating email leads through Facebook ), Twitter, LinkedIn, YouTube, Instagram, and Pinterest. Social networks are in business and want you to be successful in your advertising”), and Deb Weinstein. 30+ Ways To Use YouTube Effectively by Small Business Trends.

Social Media 100

Social Media Marketing B2B ROI 100

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Showcase reviews: MarketingLand, Social Media Today, StoreYa Blog. ” — Blogging Wizard. 1) Socialbakers.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

FEBRUARY 7, 2012

Also noted: • One in four Americans watches a YouTube video every day. • 59% are on Twitter, and 43% use a company blog for marketing. In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter.

Statistics 190

Statistics Research Social Media B2B 190