Writtent Blog

JULY 11, 2014

Here are 9 content metrics that will help you determine tangible ROI from your content production. Bounce rate is another important ranking factor, a metric that measures the ratio of the number of one-page visits to the number of total visits. Never fear, for such benefits are certainly available with content marketing. Bounce Rate.

Metrics 102

Metrics Content ROI Cost 102

SocMed Sean

MARCH 3, 2022

Over time, Pinterest has changed to become more of a video and e-commerce platform, generating revenue through advertising and more specifically through promoted pins, which are paid for by advertisers and marketers to sell their products. These users present a great opportunity for marketing and advertising.

Strategy 195

Strategy Marketing Automotive Campaign 195

Pam Moore

JUNE 30, 2019

You landed on the right blog post today and will find answers! Too many bloggers, podcasters, YouTubers, live streamers and more spend their life touting how easy it is to make money using social media. They must know how to tap into the power of influencer marketing, paid advertising, visual marketing and list goes on!

Metrics 60

Metrics How To Marketing ROI 60

Twist Image

AUGUST 21, 2012

Is online advertising any good? They initially sold us on 'banner' advertising by telling us that display ads would be so much more effective than static print ads because people would interact with them. very early days for online advertising. Last week, DigiDay ran the news item titled, The Ad Contrarian's Reality Check.

Advertising 102

Advertising comScore Metrics Industry 102

SocMed Sean

FEBRUARY 10, 2022

In addition, over 80% of companies view engagement on the platform as their most important metric. As a marketing tool, Instagram is highly effective for advertisers seeking user engagement. These new features attracted influencers from across multiple other platforms like Snapchat, YouTube, and TikTok.

Instagram 162

Instagram Strategy Marketing Metrics 162

Webbiquity SMM

MAY 10, 2011

.&# On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. The core of social media marketing efforts should be the corporate blog. What should they promote?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Twist Image

MARCH 31, 2017

What won't an advertiser do to get in front of your face? My second reaction was this: advertising is a game of diminishing returns when it's all driven by impressions. Brands would best be served to know at which point they're overdoing it and simply spending money on advertising because they can. Then on Just 5,000.

Advertising 40

Advertising YouTube Metrics How To 40

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social Media Advertising. Set aside a budget in your 2014 plan for social media advertising. It must be ignited by advertising dollars. It must be ignited by advertising dollars.

Social Media 277

Social Media Tips Marketing Mobile 277

Hootsuite

JANUARY 18, 2024

View this post on Instagram A post shared by supercrush® | claw clips, scrunchies, natural dry shampoo (@supercrush) Dig into the analytics Just as businesses analyze their performance metrics, social media marketers should be reviewing their data regularly , too. Your social media analytics will reveal if your actions have paid off.

Social Media 121

Social Media Tips HootSuite Marketing 121

SocMed Sean

JANUARY 21, 2019

Wikis, idea networks, blogs, and social Intranets are a great tools that can be used to encourage employees to share what they know. Encourage Internal Blogging Create opportunities for your employees to write blog posts that explain what they do, why they love it, and how their activities benefit the company.

ROI 269

ROI Social Media CSR Knowledge Base 269

Keyhole.co

MARCH 9, 2023

Keyhole offers social media listening and analytics for Twitter, Instagram, Facebook, YouTube, and other online media sources all in one easy to use dashboard. Pro: Hootsuite has a robust set of end-to-end features for pretty much anything you would ever want to do on social media, from publishing, to advertising, to tracking.

Tools 84

Tools Sentiment Hubspot Price 84

Social Media Strategies Summit

JUNE 20, 2019

Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. Youtube plays over 1 billion hours of video to its 1.5 It’s pretty likely that you have a target audience that is on Youtube but missed your Facebook live. billion users every day.

Video 140

Video Upcoming Instagram Metrics 140

Firebelly

JANUARY 22, 2018

Recently, it’s become an artistic practice that calls for the perfect mix of advertising and marketing strategies all working together. Run an experiment for the next 90 days by posting content on your blog and other channels. Examine the metrics to discover patterns as to what content drives the most traffic to your site.

Marketing 181

Marketing Influencer SEO Adwords 181

Hootsuite

MAY 13, 2020

And advertisers can stand to learn a few things from them. Lorenz traces its social media etymology way back to 2011 on YouTube. YouTube pays its Partner Program creators for anywhere from $2 to $34 for every 1,000 video views. YouTube just nabbed glamour Instagrammer James Charles to star in an original series.

Influencer 145

Influencer Trends Marketing Guidelines 145

Pam Moore

JUNE 30, 2019

You landed on the right blog post today and will find answers! Too many bloggers, podcasters, YouTubers, live streamers and more spend their life touting how easy it is to make money using social media. They must know how to tap into the power of influencer marketing, paid advertising, visual marketing and list goes on!

How To 113

How To Marketing Metrics ROI 113

OnlineRockersHub Marketing Blog

JANUARY 24, 2020

Now consider marketing your products or services through social media influencers with a large number of followers and subscribers on important channels like YouTube, SnapChat, and Instagram. YouTube: $20 a video, per 1000 subscribers. Make a thoughtful analysis and calculation to understand all the aspects of brand promotion.

Influencer 82

Influencer Marketing ROI Metrics 82

Twist Image

SEPTEMBER 25, 2014

It''s not just blogs. The major issue in social media, publishing and consumer fatigue is the brand''s/publisher''s constant desire to return better-than-yesterday metrics. Content is not advertising, in this sense. I don''t get lured into too many blog comment wars. It comes out on this blog. I just write.

Blogger 100

Blogger Metrics Publishing Advertising 100

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . If you don’t analyze your campaign based on relevant metrics, you’re winging it. You want a goal that has one or more metrics. This is the big one.

Campaign 137

Campaign Engagement Marketing Hashtag 137

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. A 2019 study conducted by EventMB said that nearly 40% of event planners state that social media exposure is a key metric of event success. Buffer Hootsuite Hubspot. Webinar Platforms.

Eventful 161

Eventful Social Media Marketing Influencer 161

Webbiquity SMM

JANUARY 19, 2016

For all the bashing of “vanity metrics” in social marketing, those likes and shares (“engagement”) remain the most commonly used measure for evaluating social media success. 80% of marketers use these as primary success metric; 56% base social success on website traffic. V3B Blog ). The CMO Survey ).

Social Media 100

Social Media Marketing Survey Metrics 100

Rebekah Radice

JANUARY 7, 2019

Which metrics truly matter? Moz offers a simple equation to identify share of voice: Brand advertising ($ or #) / Total market advertising ($ or #) = Share of voice. Was it YouTube, Instagram, Facebook ? For example, if YouTube is your top performer, what specific content resonated most? So how do you get started?

Social Media 145

Social Media How To Metrics URL 145

Likeable

AUGUST 9, 2021

So, to make it easy, we figured we’d list out every way you can make money on different social media platforms—all in one blog post. While you could already run ads in the Groups feed, Facebook added a potential advertising opportunity with group admins in August 2020. It seems like each week there’s a new monetization feature.

Platform 113

Platform Tumblr Badge YouTube 113

yMarketingMatters

OCTOBER 18, 2015

Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. YouTube and You Tube Advertising. Pinterest (Videos hosted on YouTube and Vimeo are pinnable and playable on Pinterest ) and Pinterest Promoted Pins, Cinematic Pins. Facebook is poised to overtake YouTube…they say.

Video 133

Video Marketing Vimeo YouTube 133

agora pulse

AUGUST 6, 2020

To your to-do list, you’ll have to add extra tasks like: Identifying marketing and advertising goals. Experience with social media advertising. In fact, understanding social media platforms like Facebook , Instagram , Twitter , YouTube , and Pinterest is just the first step. Coordinating photo or video shoots. Expectation.

Social Media Management 103

Social Media Management Social Media ROI Skills 103

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

B2B 117

B2B Trends Social Media UGC 117

Keyhole.co

DECEMBER 15, 2023

Highlights of this tool include: Track mentions across the web: Not just on social media platforms, but also forums, blogs, and websites. Platforms supported: Instagram TikTok LinkedIn Facebook YouTube Twitter Pricing: Keyhole has 5-tier packages with individual and small business ones starting at $63/month.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Social Media Marketing

FEBRUARY 8, 2021

Pay-Per-Click Pay-per-click (PPC) works like paid advertisements, where you pay for certain keywords. You can see PPC ads at the top and sides of a search page or on YouTube videos and apps. In a traditional PPC model like a Google AdWords advertisement, for instance, you only pay if anyone clicks on your ad and lands on your webpage.

Types 90

Types Marketing SEO Affiliate marketing 90

Twist Image

JUNE 28, 2014

What they''re talking about is vanity metrics (as my friend, Avinash Kaushik calls them). Social media is no different than online advertising. I can''t tell you many nights I have spent in a black hole of YouTube recommendations. media metrics. online advertising. vanity metrics. media metrics.

Social Graph 89

Social Graph Metrics YouTube Advertising 89

Keyhole.co

OCTOBER 4, 2023

Over the past few years, advertisers have noticed the innate ability of creators to engage their audience. An Influencer’s main role is to influence their audience, often through product or service recommendations and advertising. Metrics that matter: Social listening tools can help identify key insights. billion in 2023.

Content 59

Content How To Influencer Reputation 59

Twist Image

AUGUST 23, 2013

How much is too much Twitter , Facebook , YouTube , Pinterest for a brand? Stop reading this blog post. The advertising mindset flaw. One of advertising strongest metrics is frequency and/or repetition. What about Facebook, Pinterest, YouTube, blogs, podcasts and beyond? traditional advertising.

Brands 109

Brands YouTube Advertising Research 109

Kikolani

JANUARY 16, 2011

I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today. Social Media Examiner’s Live Blogging Q&A. Question: How important is video blogging as compared to typical blogging?

Questions 167

Questions WordPress Postrank Blogger 167

Firebelly

DECEMBER 4, 2012

By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. There are, however, companies that make mega mistakes for millions to see. Here are eight disasters from 2012….

Nielsen 241

Nielsen Social Media Statistics Sentiment 241

Social Media Marketing

MAY 22, 2013

Industry News Google is demanding that Microsoft remove the YouTube app from Windows phones , as it allows users to view the videos without ads and to download videos directly, both violations of the terms of service. Painful, but relevant is the Truth About Advertising in 2013. 62% of men use social networks, while 71% of women do.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Buffer Social

APRIL 4, 2018

I didn’t know much before I did the research for this blog post. We are going to share all these in this blog post. Instagram tends to be the top choice for social media influencer marketing, followed by YouTube and Snapchat. Engagement is one of the alternative metrics that brands have been using. Engagement.

Cost 111

Cost Influencer Social Media Marketing 111

Pixlee

APRIL 25, 2019

Meanwhile, brands not advertising at these festivals are left wondering, are their competitors taking the next step toward community-driven marketing in other retail channels, or are these just marketing gimmicks and one-offs for the headlines? Coachella 2019 was the first to have both weeks streamed live on YouTube in their entirety.

Communities 75

Communities Geotagging Brands UGC 75

Convince & Convert

JUNE 13, 2013

Themed around, “The Force For Fun,” one video will win $25,000 and a chance to be featured as Pringles national advertisement. This type of initiative requires a financial investment from the brand and an increased time commitment from the entrants (check out this blog entry from an entrant).

Crowdsourcing 144

Crowdsourcing Video YouTube Guidelines 144

Convince & Convert

MARCH 19, 2018

In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. For example, if a long-form video performs well on Facebook, upload it as a YouTube video to capture attention there. Many marketers fixate their advertising efforts on Instagram and Facebook. Experiment with Other Social Channels.

CPM 148

CPM CPA ROI Campaign 148