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How a social media consultant can help your business

Sherrilynne Starkie

The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. Paid media includes social media advertising, sponsored stories and native ads. Shared media is about engaging stakeholders on social networks.

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The Dirty Dozen Top 12 Social Media Mistakes to Avoid

Webbiquity SMM

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Trying to treat social media like the old world of interruption-based advertising won’t work. It will backfire. Assigning it to an intern.

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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Showcase reviews: MarketingLand, Social Media Today, StoreYa Blog. ” — Blogging Wizard. Showcase reviews: Blogging Wizard, MarketingLand, ViralBlog. Showcase reviews: Blogging Wizard, BuzzBlogger, Nikki Woods, Rebekah Radice, Social Media Today, StoreYa Blog. 13) Sysomos. 6) BrandWatch. 10) Attentio.

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