Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 170

Social Media Vimeo Content Hubspot 170

Firebelly

FEBRUARY 14, 2011

Below are 5 social media must-reads from last week that we wouldn’t want you to miss. By Francisco Rosales I’m gonna say it right off the bat, I believe growing a community or achieving higher levels of engagement with your audience is harder on a Facebook Page than on a blog or Twitter. Social Media ROI for Idiots.

Social Media 181

Social Media Hubspot Statistics ROI 181

The Realtime Report

JULY 26, 2019

Yet, the reality is, it’s expensive to outsource marketing and advertising work. This doesn’t mean that these companies should ignore marketing or advertising until they have the capital needed to bring in an agency to help them, though. Start a Blog. For some professionals, starting a blog can be intimidating.

Small Business 161

Small Business Tips Marketing Hubspot 161

Webbiquity SMM

FEBRUARY 16, 2021

The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone. The Social Media Marketing Industry Report says that B2B marketers see potential in using Instagram for B2B promotion. 75% of B2B buyers use social media to discover new products and services.

B2B 259

B2B Examples Company Instagram 259

Twenty4 Social

AUGUST 27, 2020

There is an automation tool for all possible tasks, from email marketing to paid advertising models. This is because while people may change their social media platforms, they tend to stick with the same email address. 3 – Hubspot. Automation is going to be the way forward for online businesses of the 21st century.

Tools 98

Tools Hubspot Startup Curation 98

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 176

Social Media Content Vimeo Marketing 176

Oktopost

APRIL 9, 2024

Monitoring B2B social media metrics such as likes, shares, and mentions can help determine whether your efforts are succeeding at spreading awareness, engaging audiences, and eliciting positive sentiments. Build a social media marketing program Social media accounts can be a significant marketing asset for any B2B business.

B2B 62

B2B Marketing ROI Hubspot 62

Pixlee

DECEMBER 15, 2021

billion people use social media globally, and it is only predicted to increase to a massive 4.41 When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. The De-Siloing of Social Commerce. billion in 2025?

Social Media 52

Social Media UGC Marketing Influencer 52

Social Media Strategies Summit

JULY 28, 2022

Check out our interview with her in anticipation of the upcoming Social Media Strategies Summit for Higher Education. Please describe one of your institution or organization’s social media campaigns that makes you proud. Which social media channel is your favorite and why? Our job is never really done.

Education 190

Education Authentication Team Hubspot 190

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media is about having a conversati0n with your prospects, not broadcasting to them. Failing to LISTEN.

Social Media 193

Social Media Sysomos Case Study B2B 193

Webbiquity SMM

JUNE 21, 2022

Check their Amazon app or social media sites for reviews from other customers. Image credit: HubSpot. One way to do this is by doubling down on social media marketing. The post Seven Ways to Increase Your Brand Influence appeared first on B2B Marketing Blog | Webbiquity. Create On-Site SEO Content.

Influencer 288

Influencer Brands Policies Privacy 288

Harp Interactive

MAY 18, 2010

A recent study by HubSpot concludes that the cost per lead for inbound marketing is dramatically lower than the cost of lead acquisition through outbound channels! The organic leads that you acquire through social media, blogging and other inbound channels are also of better quality in terms of loyalty, referrals and bringing repeat business.

Cost 226

Cost Hubspot Marketing ROI 226

Waxing UnLyrical

APRIL 11, 2011

If you read the news or popular blogs, you get a lot of numbers thrown at you. Social media talking heads and agencies will use fancy numbers because they look impressive, and it benefits their businesses. Social networks will also do the same, partially to attract news coverage, members, and investors.

Social Media 212

Social Media How To Hubspot Compete 212

Twist Image

SEPTEMBER 1, 2013

Last week Boston hosted HubSpot ''s Inbound Marketing Marketing Conference. Tags: advertising podcast. Episode #373 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Welcome to episode #373 of Six Pixels Of Separation - The Twist Image Podcast. business book. business podcast. podcasting.

Hubspot 88

Hubspot Social Media Conference Hosting 88

Buffer Social

JULY 29, 2019

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings.

Social Media 70

Social Media Marketing URL Metrics 70

Convince & Convert

DECEMBER 26, 2010

Tweet If you want to take your personal or corporate blogging to new heights in 2011, here’s an opportunity to get a leg up. The Blogging Success Summit kicks off in February , with 23 presentations from a murderer’s row of blogging luminaries (+ me). Debbie Weil , author of The Corporate Blogging Book.

Airlines 114

Airlines Hubspot Tips Technorati 114

Social Media Strategies Summit

FEBRUARY 4, 2021

Where else would they go besides social media? Social media is the most popular platform for B2B marketing, says Content Marketing Institute: 83% of marketers are going this route. According to HubSpot, 66% of marketers claim social media brought in new leads with as little as spending six hours a week on SMM.

B2B 130

B2B LinkedIn Strategy Brands 130

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Examples of Social Media Manager Job Descriptions.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Convince & Convert

OCTOBER 9, 2017

Hubspot Provides Value through Rich Content. HubSpot consistently provides value to its followers on Instagram by posting informational content. Noticeably absent: Blatant marketing for HubSpot! HubSpot doesn’t try to use this as an opportunity to plug their own product. It’s all about adding value!

B2B 158

B2B Instagram Brands Hubspot 158

Oktopost

JUNE 14, 2021

This includes looking for keywords to target when publishing content and monitoring the conversation on social media. It also means using techniques such as targeted advertising to ensure your demand generation is smartly applied, rather than using a scattergun, indiscriminate approach (as was the norm in advertising for some time.).

Comparison 145

Comparison SEO Curation Domain Name 145

Webbiquity SMM

MAY 1, 2018

Through social media platforms , attendees and businesses can share content and experiences from the event. In this article, we take a look at why engagement on your social media platforms is so important. Use Facebook, Twitter, LinkedIn and Instagram to advertise your upcoming trade show appearances.

Platform 152

Platform Engagement Hashtag Eventful 152

agora pulse

MAY 8, 2019

This applies to your website content as well as your social media posts. Their blog and/or social media followers trust them immensely and value their recommendations. It’s a great strategy to contact influencers who are already passionate about your brand and are talking about you on social media.

Organization 128

Organization How To Hubspot Feed 128

Socialized

FEBRUARY 12, 2021

Companies and brands create video content wherever you look, distribute it on its blogs and social media. YouTube is the second most popular social media site in the world and is only exceeded by Facebook, ever since it was introduced in 2005. You may also repurpose your blog and other outlets to your name.

YouTube 100

YouTube Brands Hubspot Overview 100

Writtent Blog

FEBRUARY 17, 2014

Writing blog titles isn’t much of an art. The kind of blog title that draws new readers from busy Twitter streams to your blog like it’s the world’s most powerful magnet? In one of my favorite studies ever done on blog titles, HubSpot’s social media scientist Dan Zarrella reviewed 2.7 Shock-Value.

Study 109

Study SEO Hubspot Analysis 109

Writtent Blog

NOVEMBER 18, 2013

The marketing industry is diverse and ever changing, and one of the easiest ways to stay on top is to read the most relevant and pertinent blogs. There are thousands of marketing blogs out there that focus on different aspects of the marketing industry from optimization, conversion, advertising, and content. Blog Growth.

Content 88

Content Marketing SEO Hubspot 88

Twist Image

MAY 23, 2017

Jay Acunzo was head of content at HubSpot , a media strategist at Google and ran content marketing for a venture capital firm. advertising podcast. business blog. digital marketing blog. marketing blog. media strategist. mirum agency blog. mirum blog. social media.

Hubspot 51

Hubspot Content Marketing Advertising 51

Firebelly

JANUARY 22, 2018

Recently, it’s become an artistic practice that calls for the perfect mix of advertising and marketing strategies all working together. The best marketing professionals will tell you they use a combination of search, social, influencer and content strategy to generate leads and website visitors.

Marketing 181

Marketing Influencer SEO Adwords 181

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? According to recent social media statistics , users love TikTok for its short, 15-second videos. 64% of Millennials recommend a product or service on social media at least once a month.

Strategy 86

Strategy Brands UGC Apparel 86

yMarketingMatters

FEBRUARY 26, 2014

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” , I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. Do you have the financial resources to grow your followers with advertising on Twitter?

Twitter 235

Twitter Repository Hashtag Statistics 235

Waxing UnLyrical

AUGUST 15, 2016

Angela Jeffrey, vice president of ABX Advertising Benchmark Index. After a lifetime in public relations and measurement, I joined ABX to expand my experience into the paid media world. I oversee all ABX marketing, public relations, social media and sales. Why do you care about Social PR?

Hubspot 100

Hubspot Syndication URL Training 100

Buffer Social

JULY 16, 2018

Needless to say, Instagram advertising is becoming a huge deal for Facebook and an even greater opportunity for business looking to diversify their advertising channels and reach new customers. Measuring the ROI of your Instagram advertising efforts. A revenue number that is expected to grow to $5.4 billion in the U.S.

Instagram 75

Instagram Strategy Tips How To 75

Writtent Blog

JANUARY 28, 2014

What’s the easiest thing you can do to improve your blog’s traffic, subscribers, and lead generation overnight? Write better blog titles. I’m firmly convinced that nothing matters more to how well your blog will perform than really nailing your article headlines. You Won’t Believe How Effective this Blogging Hack is!

Tips 86

Tips Hubspot Small Business Case Study 86

Twist Image

JANUARY 6, 2017

There's an old adage that took hold in the early days of social media that seems to have been lost on those that have twisted these digital publishing platforms to act like more traditional media. If you really want to better understand how social media became a paid channel, that's where to start. business blog.

Brands 80

Brands Content Hubspot Marketing 80

Twist Image

JANUARY 26, 2014

I spent some time last year at HubSpot ''s inbound marketing summit in Boston. It also turns out that Brooks works in the inbound marketing space and wasn''t just there to be the comedic relief for the Hubspot folks, but was actually going to discuss some of the marketing lessons that he learned while being on the show (and the aftermath).

Hubspot 69

Hubspot Marketing Blogger Eventful 69

Buzz Marketing for Technology

DECEMBER 22, 2010

And appeared on the Facebook Halloween episode of HubSpot TV (my favorite web TV show) all in one week! In January I started on a product with the Avaya Labs (formerly Bell Labs) team to create what is now known as the Avaya Social Media Manager. In the process I found that this was the BEST place to get an ROI in Social Media.

B2B 177

B2B Hubspot Class Forums 177