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Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

Jon Loomer

Imagine you have an important YouTube video embedded on a page of your website. The original inspiration for this approach came from this blog post. For more on using Google Tag Manager for creating custom events, check out the following blog posts: Create Facebook Pixel Events for Scroll Depth. I made some alterations.

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When Broad Targeting Fails

Jon Loomer

We’re moving into a new era of Meta advertising. This is why most experienced advertisers would tell you it’s almost always a waste of money to optimize for link clicks or landing page views. My blog is important, and I do still want to drive traffic to it. But there are times when broad targeting is bound to fail.

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9 Custom Events That Fire on My Website

Jon Loomer

These events benefit Meta advertising. My website prioritizes my blog. When advertising, my goal isn’t always a sale or lead — particularly when promoting my blog posts. What do you have below your blog posts? I also often embed videos within my blog posts. Is there a footer? Cross-promotion?

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Five Facebook Advertising Features You Haven’t Tried Yet

Webbiquity SMM

Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. From short ads along the right pane to full newsfeed ads, the platform continues to expand its advertising opportunities, giving business new and exciting ways to reach their audiences. Image credit: Revinate. Carousel ads.

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Improve YouTube Adsense Revenue Part 2: Your channel and Marketing off YouTube

Devumi

In part one of our “Improve YouTube Adsense revenue” series, we looked at the videos you’re producing and the ads themselves. Here in part two of our efforts to help you improve the YouTube Adsense revenue that you’re getting, we’ll looks at your YouTube channel, and what sort of marketing you can do off YouTube to drive traffic.

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Get More YouTube Subscribers with these 5 Tips!

Devumi

You have a YouTube Channel and you want to get more YouTube subscribers – let’s skip the lengthy intro and get to those five tips that will help you get more YouTube subscribers quickly! Five tips to get more YouTube subscribers. YouTube annotations are the little pop up messages that appear during a YouTube video.

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How to Use Google Tag Manager to Manage the Facebook Pixel and Events

Jon Loomer

I’m not going to use this space to detail how I created all of my custom events because I’ve already written individual blog posts on each one. And finally, I created an event that triggers when someone watches YouTube videos embedded on my website. These events use a YouTube Video trigger.

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