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How a social media consultant can help your business

Sherrilynne Starkie

Usually, the issue is a lack of strategy. Adding a social media consultant to your team will fix this. A smart social media strategy focuses on hard goals like sales leads, staff recruitment and retention, brand awareness and more. Paid media includes social media advertising, sponsored stories and native ads.

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How Much to Charge for Social Media Management

Social Media Strategies Summit

More and more businesses are opting to outsource their social media management to freelancers, consultants, or agencies. One of the most important questions that a freelancer or consultant will ask themselves is: how much should I charge for social media management? Advanced (brand and social media strategy, consulting): $120-$250/hr.

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Facebook Advertising 101: Top 5 Things You Must Know Before Getting Started

Pam Moore

SocialZoomFactor · Facebook Advertising 5 Things You Must Know Before Starting any Paid Social Media Ad. The good news is that you can tap into the power of the massive audiences on social media with paid advertising. The good news is that you can tap into the power of the massive audiences on social media with paid advertising.

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What is Earned Media?

Sherrilynne Starkie

It’s not advertising. It integrates digital marketing communications strategies and tactics to maximize impact, extend reach and deliver a measurable return on investment (ROI). Let’s imagine you have a company blog. After a while you give up on the blog thinking it’s a waste of time. Why is Earned Media Important?

Fashion 409
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If Your Agency Is Not Consulting, Then What Is It Doing?

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For marketing agencies to survive, they must start looking more like the consultants. In this world of consolidation, the major accounting/consulting firms ( Accenture , Deloitte , etc.) This begs the question: were agencies not offering consultative services before? Agencies have always been consultants.

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If Consultancies Are The Future Of Marketing, Why Are They Just Buying Agencies?

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Apparently, these consultancies have a very compelling and future-focused offer. You can't throw a creative director down a flight of stairs these days, without a business card from one of the major consulting firms' HR departments falling out of their skinny jeans. Consultants? We don't need no stinking consultants!

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Blogging for Business: 10 Proven Strategies that Work for Any Size Business

Pam Moore

Blogging and content marketing is an incredible and proven way to build your business and your brand authority. If you want to learn the foundational requirements for writing a successful blog post that will support and help you achieve your business and marketing goals and objectives, then you have landed on the right blog post today.