Remove Advertising Remove Blog Remove Communities Remove Press Release
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Creating a Communal Narrative: A Case for Skipping the Press Release

Waxing UnLyrical

While there are still some valid reasons for creating and pushing out a press release over the newswire, it’s far less necessary now than it used to be. Good reason: Press releases allow you to consolidate messaging and can act as true north throughout a PR campaign. Guest Post by Rebekah Iliff. Yes, we did that.).

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How to Write a Press Release in 2013

Proactive Report

Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. So how should you write a press release today? Register here.

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5 Reasons to Use Press Releases to Promote Your Blog

ProBlogger

Creating content on a blog is just one aspect of being a productive blogger—you’ve written the content, but now what? How are you going to promote your blog or specific posts within it? Companies, businesses, and individual blog owners try out many tactics, but few consider using a press release as a promotional tactic for their blog.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity SMM

The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk. Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. Social Media Press Releases and Blogger Outreach.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

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Facebook Experiments With Real-Time Advertising | Small Business.

Small Business Mavericks

It has a competing advertising model. For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. But then Facebook became the popular social network and introduced its own PPC advertising model. The latest test run by Facebook is for real-time advertising.

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10 Strategies of Push-Pull Marketing for Your Online Business

Idaconcpts

The blog should extend the purpose of the website. Proper social media development isn’t about aggressively advertising your product or business. This is a direct way to advertise what you’re doing and what your business is proud of to customers that have already shown an interest in your work. Press releases.