Buffer Social

JULY 23, 2019

Today, you see influencer marketing as a core strategy of direct-to-consumer brands, of e-commerce shops — even B2B companies are getting into the game. In fact, studies show that 70% of millennial consumers are influenced by the recommendations of their peers in buying decisions.

Influencer 75

Influencer Strategy Marketing Survey 75

Kikolani

JANUARY 16, 2011

But since we all seem to use shortened URL’s these days, does it really make a difference? I am concerned about losing the existing followers that I currently have if the URL changes. URL would not actually include the word categories)?WP They tend to love that and will happily migrate to your new site.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

FEBRUARY 19, 2010

Kanälen per Mail zu erhalten o. FB-Fans anzubieten [link] [link] Brian Donnelly Cool way to aggregate your social feed/noise. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Hootsuite

FEBRUARY 24, 2022

If your current advertising campaign strategy consists of, “Promote new product launch,” then we need to have a talk. LinkedIn: B2B-focused marketing campaigns and brand building. While social commerce is nothing new, people are buying things directly from social media more every year. Have a plan. Okay, okay, kidding.).

Examples 145

Examples Campaign Platform Tips 145

Buffer Social

AUGUST 9, 2016

Social media has been found to be the most effective digital advertising channel for getting more impressions, clicks, and conversions. You can spend as little as $5 per day on Facebook advertising and see significant results. Pros and cons of Facebook advertising. Sounds great, right! First things first: Why use Facebook ads?

Advertising 40

Advertising Facebook URL Campaign 40

Convince & Convert

JULY 21, 2010

I had experience in defending our company's trademark when someone used it for a vanity URL and it was pretty effortless. Do you know of any examples where an IP holder had successfully removed infringing content posted by another user? Anyhow, it definitely poses some interesting legal challenges when content spreads like wildfire.

Social Media 155

Social Media Policies Consultant Social CRM 155

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate.

FAQ 139

FAQ Content Consultant Social Media 139

Webbiquity SMM

JANUARY 19, 2011

Social Media Affecting BtoB Buying Behavior by The Proactive Report. Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land. B2Bs Tap Social to Boost Search by eMarketer. Online Reputation Management.

Tips 179

Tips Press Release Reputation B2B 179

Convince & Convert

APRIL 1, 2010

And perhaps most inexcusably, they haven’t even gotten a Facebook URL, and now facebook.com/timberwolves and facebook.com/twolves have been poached. The Timberwolves on Facebook page has no mention of a manifesto, not even a link on the Info tab. Why isn’t the Manifesto it’s own tab?

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 23, 2010

The “one and done” visitors are probably going to drink your beer and run over your mailbox on the way out, never to return again.&# [link] jaybaer Just based on your URL, you've got a new reader – ME! Otherwise, it would be feel like an advertising content, not a blog post anymore. See how easy that was? Yes, it was easy.

Social Media 120

Social Media Strategy Consultant RSS 120

Webbiquity SMM

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

Facebook 210

Facebook B2B Privacy MySpace 210

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Which approach best suits you? So what are they to do? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JULY 6, 2017

Inc.com or some other publisher like CNN, they can’t just put out content that does not drive audience and does not drive some level of conversion or doesn’t satisfy their advertisers, etc. It seems like some people simplify it down to email and G-drives or whatever, and some people buy software. Barry: Flip the page.

Publishing 165

Publishing eBook Analytics Conversation 165

Webbiquity SMM

JANUARY 15, 2013

what are the secrets to Facebook advertising success? ” Though targeted at consumer marketers, many of the tips apply to b2b marketing as well. Facebook Advertising. Will Facebook lose ground to Google+? Is it becoming uncool? Facebook Tips and Guides. 10 Examples of Facebook Ads That Actually Work (And Why) by HubSpot.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Convince & Convert

SEPTEMBER 8, 2010

finally shut down Geocities last year, a decade after buying it for $3.5 I remember quite clearly being told that one of my regional clients couldn’t advertise on MySpace.com because we didn’t have a budget of at least $25,000/month. Historical footnote: Yahoo! I wonder if that policy is still in effect?

MySpace 137

MySpace Facebook Social CRM Consultant 137

Convince & Convert

SEPTEMBER 21, 2010

By my rough calculation, approximately 50% of these top posts have some sort or relevant, viable search term in the headline (and thus the page title and URL). Search does matter. I may run a similar analysis and rank my top posts by page views coming from search engines. All rights reserved.

Social Media 142

Social Media Strategy Social CRM Consultant 142

Convince & Convert

JULY 6, 2017

Inc.com or some other publisher like CNN, they can’t just put out content that does not drive audience and does not drive some level of conversion or doesn’t satisfy their advertisers, etc. It seems like some people simplify it down to email and G-drives or whatever, and some people buy software. Barry: Flip the page.

Publishing 60

Publishing eBook Analytics Conversation 60

Danny WhatMough

SEPTEMBER 17, 2012

Whitepapers or reports are great examples of content that really add value for your audience, especially for B2B campaigns. Alternatively, you could create a banner for your website or run some targeted advertising. You could even use unique URLs. Use different content to tell your story.

Content 53

Content Marketing ROI Case Study 53

Convince & Convert

SEPTEMBER 20, 2010

link] Alex Kaminski this is a short url test [link] [link] evanmcbroom 7 Surprising Stats about Twitter in America. Thanks @JaniceCrago for heads up. Is #4 true? #6 6 is for me. link] [link] CherianTinuAbraham ? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 160

Social Media Statistics Strategy Research 160

Convince & Convert

AUGUST 26, 2010

You get a single spreadsheet that includes keyword; name; full text of the message; URL of their Twitter bio; location; number of followers and friends; time sent; Klout score, and more. Want to see every person that’s tweeted about you or send a Facebook message about you in the last 2 days? No problem. All rights reserved.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

MAY 10, 2012

Does that mean that people from Pinterest actually buy things from you? every person who comes to your site actually costs you money, doesn’t make you money unless you’re selling advertising. It saved our business, and we did it by cutting down drastically all of our advertising dollars.

Hubspot 114

Hubspot Mobile Analytics Google 114

Techipedia: Tamar Weinberg

APRIL 8, 2010

Those ten B2B leads you get after the first few months are ten leads you would not have gotten otherwise. Audiences there are large, but they are there to connect, not to buy. Please link directly to the article – use this URL: [link] But please do not reproduce the article with full text. After all, time is money.

Social Media 268

Social Media Marketing Policies Sysomos 268

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Despite their size you would have to think that a Google, Apple or Microsoft could still buy them without blinking. Facebook is a #website too after all!

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Facebook provides a way for users/consumers to interact with the brand; the website is a controlled medium that provides marketing/advertising instead of user feedback. Despite their size you would have to think that a Google, Apple or Microsoft could still buy them without blinking. Facebook is a #website too after all!

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

SEPTEMBER 21, 2010

It works like bit.ly, but incorporates all URL shorteners into the data mix. Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). The dominant URL shortener is also the best – in my opinion – at tracking and analytics.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Sprout Social

JUNE 3, 2021

Audiense’s platform focuses primarily on Twitter, making it great for B2B brands interested in prospecting and B2C companies looking to understand more about their target audience. The platform lets you segment your audience based on factors such as how often they buy and customer demographics. Email marketing tools.

Tools 145

Tools Marketing Template Templates 145

Sprout Social

OCTOBER 17, 2016

37% of Twitter users will buy from a brand they follow. Resource A Beginner's Guide to Twitter Advertising Get Shoutouts A good way to grow your Twitter audience is through mentions from other accounts. Tweets Linking to You The number of Tweets attributed to you in Tweets that include a URL. Increased Facebook clicks 8.5

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. Anatomy of a Viral Sensation (Pronet Advertising): This post by David Chen explores how content can be a viral success.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Viper Chill

APRIL 26, 2010

Leverage Facebook advertising to gauge the audience opportunity. Facebook for me is a lot of work, for a small audience of people who are not in the learn, buy or convert mode. I changed the url of my facebook page from [link] to [link] and am working on a landing page so Thanks! Maybe that is why I still have so many friends.

Social Media 80

Social Media Strategy Digg Forums 80

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Buy an easy-to-remember, easy-to-spell, content-appropriate domain name if you can. Podcast content can have links to your URL and might draw awareness back to your content, too. advertising. Be sure to stay aware of those.

Social Media 280

Social Media Brands Technorati RSS 280

Webbiquity SMM

AUGUST 26, 2010

It’s John Haydon again, this time in video form, answering 13 common yet vexing questions about Facebook like how to edit your thumbnail, how to set up a custom view for new visitors, and how to easily create a custom URL for your Facebook page. 4 Tips for B2B Marketing on Facebook by Mashable. Facebook Advertising.

Advertising 215

Advertising Facebook Marketing B2B 215

Convince & Convert

APRIL 7, 2010

It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. I don't buy your argument that you don't want to use it because they aren't using it. What great examples of businesses doing this well do you have? Go for it in the comments. All rights reserved.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Hootsuite

AUGUST 24, 2023

Add a name for your ad (for your own tracking purposes), and the actual ad copy and link URL. Each one can link to a different URL, or have them all link to the same place. Source: YouTube on LinkedIn Steal this: Create a few slides listing the time, date, and location of your event (or the URL to sign up for an online event).

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

Techipedia: Tamar Weinberg

APRIL 28, 2010

So, Facebook, when are you going to have a Business Center that regularly communicates with owners of small businesses or larger businesses who don’t place ad buys on your network? Facebook needs an ombudsperson (or an ombudsteam) to represent the needs of its individual users, business users, and advertisers.

Facebook 277

Facebook Issues MySpace Privacy 277

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? 16 social media statistics that might surprise you by Communications Conversations Arik Hanson lists social media stats from various sources showing that 75% of brand ‘Likes’ on Facebook come from advertisements. 85% of B2B journalists are on Facebook.

Statistics 219

Statistics Research Social Media B2B 219