Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Kikolani

JANUARY 16, 2011

If you’re talking specifically through social media, you could look to building a strong following on Twitter, for example, and then use services like Sponsored Tweets ( [link] ) or similar services where people will pay you to tweet advertising messages to your followers. as to if advertisers will want a space.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

AUGUST 2, 2010

Other instructors include the awesome Mari Smith , Brian Solis , Paul Dunay , my brilliant pal Jeff Widman from BrandGlue , Darren Rowse from ProBlogger , my friend MIke Stelzner (founder of Social Media Examiner ), and a bunch of other great folks, including a lot of specific case studies (even B2B!). All rights reserved.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Convince & Convert

MAY 5, 2010

There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ). There is zero advertising on JaneNation.com, and there never will be. John & Partners , a full-service advertising and public relations firm, based in Jacksonville.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Someone in your company should be assigned to monitor and respond to ALL reviews and forum posts , positive or negative.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

MARCH 10, 2010

So many of his points fit neatly into sound bites, that it seemed a natural – and relevant – forum for a conversation. From that spark of an idea, long before live chats and interviews on Twitter became commonplace, we end up here. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 116

Social Media eBook Strategy Social CRM 116

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Sincere thanks for the comment.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

APRIL 13, 2010

That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR. I told him, “No matter what I do, I never get anyone to meet with me or want to buy from me&#. There will never be a pitch as bad as bagel necklaces.

Social Media 112

Social Media Strategy Influencer Education 112

Convince & Convert

MAY 11, 2010

You can survey your customers, although that’s not always the best approach because the questions are not fresh in their minds – they’ve already made their buying decision. For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate.

FAQ 137

FAQ Content Consultant Social Media 137

Webbiquity SMM

JANUARY 19, 2011

Social Media Affecting BtoB Buying Behavior by The Proactive Report. Sally Falkow reports research on new influences in the B2B buying process (e.g., Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Tips 179

Tips Press Release Reputation B2B 179

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Which approach best suits you? So what are they to do? Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Buzz Marketing for Technology

JUNE 27, 2008

From its humble beginnings as an area on the web development discussion forums at SitePoint , to being spun off from the SitePoint Marketplace a few months ago, 99designs has experienced astonishing growth to become a leader in its market. The site is forum-based and relies on a "design team" (pre-approved designers) to fill out its crowd.

Crowdsourcing 245

Crowdsourcing Software Project Forums 245

Convince & Convert

JULY 14, 2010

Because online advertising began as a direct marketing tool that was highly focused on tracking, marketers may assume that because digital media is 'digital' it should be easy to see the exact impact of every dollar spent in increased sales volume. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 134

Social Media Strategy Metrics Organization 134

Webbiquity SMM

APRIL 23, 2013

Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing. Research: B2B Buyers Want Content by Social Marketing Forum.

Content 223

Content Tips Marketing B2B 223

Convince & Convert

SEPTEMBER 8, 2010

Stemming from the IRC and discussion forums of old, it was routine (accepted and expected even) to have an online pseudonym. finally shut down Geocities last year, a decade after buying it for $3.5 link] robertwheatley I think you landed on the most important item in the laundry list when you hit Rupert and the buy-out.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Ari Herzog

MAY 14, 2010

I want to continue to offer strategies and tips on social media marketing without detracting you with advertisements of false promises that some product somewhere is better than something I can offer right here. If you buy the book from clicking that link, I will earn 4% of the sale. But, you know what? Mash the Web with Ucubd.

Affiliate marketing 70

Affiliate marketing Forums B2B Social Media 70

Convince & Convert

AUGUST 31, 2010

And in the end you can’t help but humanize the whole process of brand building if you buy into this as the right pathway for business growth. What about forums? It also enable you to inspire employees, attract partners and get people to love you… and, hello, BUY from you. What a change in the dynamic. Insightful.

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

JULY 22, 2010

Lion Brand Yarn found that their customer outreach strategy drove impressive e-commerce results – those who visited the company’s blog were 41% more likely to buy at the Web site. Are Gardening Forums social media? One way they do it is to have regional sub forums. Please let me know by commenting below!

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

SEPTEMBER 21, 2010

s to ask before buying, ESP! I'm sounding like a physician but in a real sense that's essentially what you're doing to arrive at a proper regimen to ensure social media's contribution to B2B or B2C marketing and ultimately the business' health. "How much time will you be able 2 dedicate?"

Social Media 155

Social Media Radian6 Strategy SM2 155

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? 93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. B2B Marketing Insider ). B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. B2B PR Sense Blog ).

Statistics 226

Statistics Social Media B2B Journal 226

Kikolani

NOVEMBER 29, 2010

I have included many well known female influences as well as some that are just starting out but have a very promising future in the blogging world that I have come across online, found in other lists, connected with in forums like the Third Tribe and the BlogcastFM Green Room , or met at events such as Blog World Expo and Social Media AZ.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

AUGUST 26, 2010

The drawback is that they are only tracking Twitter and Facebook for now, so if you need to monitor blogs, blog comments, discussion forums, Linkedin or anything else on behalf of your company or clients, you’ll need to gather that data elsewhere. The ease-of-use and Excel format of RowFeeder are big pluses for me. All rights reserved.

Social Media 119

Social Media Strategy Analysis Reputation 119

Viper Chill

APRIL 26, 2010

Leverage Facebook advertising to gauge the audience opportunity. Facebook for me is a lot of work, for a small audience of people who are not in the learn, buy or convert mode. Forums Message boards are really the first internet form of social media, after IRC. The greatest thing about forums is that there are SO many of them.

Social Media 80

Social Media Strategy Digg Forums 80

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? B2B Infographics ). Social media…to engage or to advertise? Turns out agencies are slightly more likely than in-house marketers (81% vs. 75%) to advertise on social networks, while corporate marketers are significantly more likely to utilize “free” social media tools (89% vs. 71%).

Statistics 214

Statistics Social Media B2B SEO 214

Convince & Convert

JULY 13, 2010

Advertising shops, SEO agencies, email consultants…the list goes on. Threatens Your Personal Brand as a Leader: At the end of the day, clients and prospects want to buy your counsel — not your special departments’ and certainly not your junior staff’s. All rights reserved.

Social Media 138

Social Media Strategy Consultant SEO 138

Hootsuite

MAY 30, 2023

Almost half (47%) of consumers say timely responses to their questions will sway them to buy from one brand over another. That includes reviews on websites and forums, comments and posts on social media, and more. Or, experiment with social media advertising to really ramp up leads.

Social Media 79

Social Media HootSuite Template Templates 79

Techipedia: Tamar Weinberg

APRIL 14, 2010

You can’t only write comments on forums. Abuse is bound to happen in any area that lends itself to marketing potential – should we drop it just because it’s being flooded by newbies that scream buy from me? She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Social Media 267

Social Media SEO Blogger Communities 267

Convince & Convert

MARCH 9, 2010

So we get a lot more ROI for them on forums specific to those enthusiast niches. But we have a client whose audience is really tightly targeted in specific enthusiast niches and has a very technically-advanced and frequently misapplied product. Good stuff, as usual. link] Beth_Carroll Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Techipedia: Tamar Weinberg

APRIL 8, 2010

Those ten B2B leads you get after the first few months are ten leads you would not have gotten otherwise. That’s to say that if you use a public forum to insult, attack, or demean others on your personal time, you may find that impacting your company by association. After all, time is money. Yes, it’s cheap.

Social Media 268

Social Media Marketing Policies Sysomos 268

Convince & Convert

AUGUST 4, 2010

I've learned exponentially from the honest and frank comments about a brand that are often only revealed in online forums and social networks. Yet, we spent millions with research vendors seeking out customers who would do just that in private. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 130

Social Media Strategy Comments Course 130

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. Anatomy of a Viral Sensation (Pronet Advertising): This post by David Chen explores how content can be a viral success.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Hootsuite

JULY 24, 2023

Social media advertising A tool that allows you to easily advertise on social is a no-brainer. This will help automate your advertising campaigns and increase your visibility. This implies people already consume a lot of video advertising — are you part of the conversation? That’s an entire waking day.

Real Estate 75

Real Estate Social Media Tools HootSuite 75

Webbiquity SMM

JANUARY 24, 2012

Chris Tompkins supplies 10 methods to help “promote your social media profiles OUTSIDE of logging in to Facebook, LinkedIn and Twitter,” such as adding your social media profiles to company email signatures, business cards, advertising and all marketing collateral. B2B Social Media Guides. YouTube Tips and Tactics.

Social Media 190

Social Media Tips ROI Nielsen 190

Webbiquity SMM

MARCH 11, 2013

Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. Simply, there is no epicenter to your marketing any more — not the advertising, not the website, not the store, not the social channel.”

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Marty Weintraub is president of aimClear , an Internet-focused Advertising Agency.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

APRIL 7, 2010

It’s never going to be Facebook (unless Facebook buys them), but don’t ignore geo-location apps. Have you visited their “get satisfaction&# forums? I don't buy your argument that you don't want to use it because they aren't using it. What great examples of businesses doing this well do you have?

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Buy an easy-to-remember, easy-to-spell, content-appropriate domain name if you can. Don’t forget places like YahooGroups, Craigslist, and online forums. advertising. Be sure to stay aware of those. October 2004.

Social Media 280

Social Media Brands Technorati RSS 280