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The Truth In Digital Advertising

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There has been a long-standing statement that, "people hate advertising." In actuality, "people hate bad advertising." Digital advertising brings with it many sets of bigger and scarier issues: tracking, fraud, viewability, ad blocking, programmatic, retargeting, and more. The true state of digital advertising.

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Leaving Facebook

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Should you pull all of your advertising dollars out of Facebook? The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. It's all very silly, isn't it? Media is just media. It's doubtful. Where else to put your money.

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Recognizing our Agency Partner Founding Members

Sprout Social

B Squared Media is a boutique digital marketing agency specializing in “done-for-you” social media marketing and advertising. CF Search Marketing is a Digital Marketing company that specializes in SEO, SEM, SMM, reputation management, social advertising and webcare. Check out its participation in our digital #SproutSessions series.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

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Connect The Dots Marketing

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Facebook Messenger has over one billion users, and it is growing faster than Facebook. "If advertising agency. advertising spend. automotive. automotive industry. facebook messenger. search engine. advertising agency. advertising spend. automotive. automotive industry.

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A New Take on the ‘Registry’ – Crowdfunding Helps Millennials Buy a New Dodge Dart

The Realtime Report

The site cleverly breaks the car up into individual parts, allowing donors to ‘sponsor’ the engine, steering wheel, etc. The registry is tied into social media, with users having the option to connect their registry to Facebook or Twitter. with their contribution.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

Additionally, the content automation, analytics, and Facebook applications provided by AgoraPulse enable you to measure and track the engagements and messages of your customers and prospects. Social data insights and real-time analytics provided by Spredfast allow companies in the world to deliver impactful social media advertising.