Twist Image
APRIL 16, 2014
It''s hard to reconcile how a company that was founded on a search engine (and then optimizing an advertising platform so efficiently that it drove them to a $350 billion market cap) could be spending its war chest on technology so nascent and future-focused. Adding some data to this, comScore''s February 2014 U.S.
Bill Hartzer
DECEMBER 22, 2010
comScore has released its list of the top fifty websites in the United States for the month of November 2010. This is the comScore monthly analysis of U.S. web activity at the top online properties for November 2010 based on data from the comScore Media Metrix service. percent and AOL Advertising with 85.0 Sites with 85.3
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Bill Hartzer
OCTOBER 13, 2010
comScore, Inc. Videos were scored using comScore ARS’s content assessment methodology, ARS Zipline, which is used in the marketing industry as a means of quantifying the potential of advertising creative to be recalled and to persuade consumers. User-Generated Video Reviews Complement Television and Display Advertising.
Twist Image
FEBRUARY 23, 2012
yesterday (see: Fear And Loathing In Advertising ). This is why they're putting more dollars into television advertising even though consumers are spending less time there. mobile advertising. television advertising. mobile advertising. television advertising. Tags: advertising. Mobile is small.
Bill Hartzer
MAY 15, 2009
comScore, Inc. They do this every month, and it’s based on data from their comScore Media Metrix service. Here is the data for April 2009: Table 1 comScore Top 10 Gaining Properties by Percentage Change in Unique Visitors* (U.S.) Table 2 comScore Top 10 Gaining Site Categories* by Percentage Change in Unique Visitors (U.S.)
agora pulse
DECEMBER 17, 2019
The older millennials through to the boomer generation have a higher disposable income, have less financial burdens, and are more open to advertising than younger (perhaps more jaded) users. TikTok, a video app launched in 2017, was the most downloaded app in Apple’s App Store for five consecutive quarters.
Sprout Social
MAY 10, 2019
According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. This type of revealing user insight also makes YouTube a valuable source of social listening data that can help you pinpoint your audiences’ specific interests and needs.
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