Remove Advertising Remove API Remove Sentiment Remove Social Media
article thumbnail

How To Master Brand Sentiment Analysis – Beginner’s Edition

Keyhole.co

What people think and feel about your company, products, and services is your brand sentiment. In the absence of magical powers that can help you see into customers’ minds, brand sentiment allows you to dig deep into the mentions and messages that your brand receives to discover the underlying emotions that are being expressed.

article thumbnail

Top 7 Mention Alternatives For 2024

Keyhole.co

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to analyze customer reviews for brand insights

Sprout Social

These could be product issues, advertising campaigns, customer service or even sensitive issues gaining ground. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant. To connect to Glassdoor, you will need a Glassdoor API key.

Review 126
article thumbnail

7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks. Social media marketing Get more out of your social media campaigns to promote your brand. This is purely for monitoring what people are saying about your brand on social media.

Tools 52
article thumbnail

Top 10 Brands Killing It on Instagram

Social Media Strategies Summit

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. Upon implementing their creative strategy, positive brand sentiment grew 53% , with a 25% increase in followers. 2018 was a big year for Instagram.

Instagram 139
article thumbnail

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Advertisers should be asking themselves what it is about a Canvas that is maintaining a user’s attention. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” Page Mentions.

Metrics 87
article thumbnail

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. Advertisers should be asking themselves what it is about a Canvas that is maintaining a user’s attention. Facebook is removing metrics they consider “redundant, outdated, not actionable, or infrequently used.” Page Mentions.

Metrics 87