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Choose a Client Who Sets You Up for Facebook Advertising Success

Jon Loomer

The clients you work with can set you up for Facebook advertising success. There are many factors that you can’t control that will immediately make your life as a Facebook advertiser easier or harder. Bad reviews, bad quality, or bad pricing, a bad product will make your life more difficult. What About the Conversions API?

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An Insider Look at Reach and Frequency Ad Buying on Facebook

Ignite Social Media

Of the two methods of buying ads on the platform, Auction and Reach and Frequency , here’s a deeper look into the benefits of Reach and Frequency ad buying. What is Reach and Frequency Ad Buying. One of the biggest advantages of advertising on Facebook is the ability to target specific groups of highly engaged people.

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How to analyze customer reviews for brand insights

Sprout Social

Think about it—if you want to buy a product or service, the first thing you do is look up reviews to see what other customers are saying about it. Price may be an important factor but product quality, after-sales service and how competing brands compare, are important too. To connect to Glassdoor, you will need a Glassdoor API key.

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Spotzot Launches SpotAds, Claims Realtime Mobile Offers Get CTRs Up To 70%

The Realtime Report

Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. retail chains into catalogs of offers grouped by category and price that match the interests and locations of up to 100 million shoppers.

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Is LinkedIn a Sign of What’s to Come for Social Media Networks? | Social You Should Know

Ignite Social Media

Microsoft and LinkedIn made big headlines this week, while social networks continue to expand their advertising features. Microsoft Buys LinkedIn – A Sign of Things to Come? Meanwhile, it also released its ads API (for large scale campaigns) and announced its first ad partners.

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The Interoperability Of Things (And Brands)

Twist Image

Both video platforms were easy to buy, install, use and integrate with your daily life. Apple didn't need to invent to the MP3 player, but the iPod was (without question) easy to buy, install, use and integrate with your daily life. It's easy to think that mass technology adoption is strictly related to the price point.

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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

In the UK, SMS marketing is covered under the marketing and advertising law. And if you are buying a list of phone numbers from a supplier, make sure that you can use it for marketing. TextLocal : Similar to Firetext, with prices starting at 2.4p Instead, the messages are sent using web services and APIs.

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