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Facebook Conversions API: Everything Marketers Need to Know

Hootsuite

But all is not lost, thanks to the Facebook conversions API. The Facebook conversions API another tool in your Facebook data toolkit that works with the Facebook pixel to ensure you get all the data you need. Read on to learn how to save your data, attribution and targeting with the Facebook conversions API. Page visits.

API 91
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Twitter for Business

SocialFish

Twitter has revamped their resources for business, specifically their Twitter for Business website. From the Twitter blog : Today we’re launching a revamped version of business.twitter.com – a site that provides the basics on how businesses can use Twitter effectively. Bookmark!

Twitter 196
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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

Launching a social media profile almost always results in the need for more human resources, content creation, and advertising budget. How marketers can use it: As with other messaging platforms, Kik’s API allows brands to create automated bots to manage client interaction. So how is a social media marketer to decide?

Platform 272
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iOS 14 Resources for Facebook Advertisers

Jon Loomer

If you’re like most Facebook advertisers, you have lots of questions related to iOS 14 and the related changes impacting Facebook ads. I am overflowing with resources, but let’s break them down… iOS 14 FAQ. Can Conversions API help replace the data lost from iOS 14 opt-outs? Blog Posts. What’s not?

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Announcing Google For Nonprofits!

SocialFish

We’ll blog some more in depth analysis of what this all actually means in a few days, when our heads stop spinning… in the meantime, check it out. More links and resources. Read the Official Google blog post. On the Google Nonprofits blog. On the web: www.google.com/nonprofits.

Google 213
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Hidden Advantages of Custom Events to Meta Advertisers

Jon Loomer

I’ve used custom events for years now, and it’s always felt like a secret underworld of Meta advertising. It’s as if custom events are seen as being too complicated to even bother, if advertisers know about them at all. I embed videos at the bottom of many of my blog posts (including this one!), Custom Events.

Eventful 185
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Top 7 Mention Alternatives For 2024

Keyhole.co

These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. Manage social advertising: A main reason Hootsuite makes a good alternative to Mention is the ease with which you can manage organic content and paid ads in one place.