Small Business Mavericks

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SEO Without Analytics?

Small Business Mavericks

Whether you are a big business executive, middle manager, or a small business owner, you’d be hard pressed to succeed at SEO (or any Internet marketing) without the use of analytics. You could say that analytics are the eyes and ears of the marketing department. Analytics measures results.

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7 Skills Your Content Marketing Team Should Master

Small Business Mavericks

Content marketing is an ever-changing discipline. If you want your content marketing to succeed, make sure your team members have the following skills: Planning and organization – Your content marketing team will be responsible for establishing and managing your content calendar. Content marketing is a team sport.

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Why Demographic Targeting Matters

Small Business Mavericks

Whether you try to reach your intended audience through pay per click advertising, video marketing, or guest blogging , you’ll have to decide who your target audience consists of. Video marketing. Demographics matter a lot in marketing. They matter in traditional marketing as well as online marketing.

Adwords 101
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3 Alternatives To Google Traffic

Small Business Mavericks

Step up your social media marketing and you will likely see more traffic to your website. Pay Per Click Advertising – Paid advertising is another source of traffic for many a website. Tracking & Analytics blogging google guest blogging PPC Social Media website traffic'

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Which Metric Should Small Businesses Be Concentrating On

Small Business Mavericks

Online marketing has, to a certain extent, blinded many business people to some of the simpler rules of business. Analytics is one area where the online world often seems to have different rules than an offline business. The same can be said for SEO and social media marketing. Conversions? Search rankings?

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How’s Your Online Health?

Small Business Mavericks

You have a website, a blog, social media channels, probably some paid advertising, a video channel, and other tools to keep up with. Market penetration. Is your competition doing something to capitalize on market potential that you can implement in your own business? Analytics is a very important part of your online health.

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Make Your Online Presence Complete

Small Business Mavericks

But there is more to online marketing than simply building a website and sharing your blog posts on Facebook. There is a lot of territory to explore with online marketing. E-mail marketing is one of the most rewarding online marketing strategies. You should engage in some kind of online advertising.

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