Mindjumpers

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The Impact of Social Media

Mindjumpers

Tweet Harvard Business Review Analytics Services has released a study on the impact of social media. Less than one-quarter (23%) are using social media analytic tools. • A fraction (7%) of participating companies are able to integrate social media into their marketing activities. . Social Media Marketing Goals & Tools.

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How to Convert Facebook Fans into ‘Superfans’

Mindjumpers

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. As Riley Gibson, co-founder CEO of Napkin Labs says, “these numbers show that brand marketers need to focus less on the volume of fans and more on engaging the fans that they have.”. What is quality content?

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The New Feature ‘Connections’ on Facebook Helps in Better Ad Targeting

Mindjumpers

Tweet Facebook is all set to be the master database and best available platform for advertising. Earlier this week, we discussed the introduction of creative library for ad manager in our blog, now we will look at another development, which has made advertising on Facebook a better bet. Here’s how : Run a wide and inclusive campaign ?Click

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Twitter, Hope, Aspiration, Ambition and Future

Mindjumpers

Twitter’s new CEO Dick Costolo is working on a self-service ad tool, which will allow smaller businesses to advertise on the site on a smaller scale, letting them take advantage of targeting different possibilities such as location and through location based services. The Upcoming Trends.

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How To Use QR Codes for Business

Mindjumpers

Tweet Maybe you have noticed the square barcodes sometimes appearing in advertisements, newspaper ads, movie posters, business cards etc. I have looked into what they are and how they can be used for marketing. In Europe and the US, the 2D codes are fast developing into a marketing tool that connects the offline world with the online.

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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. The advertising brands and companies actively use great media attention to gain more followers and likers on social media as well.

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Sum-up on Facebook’s Recently Launched Features

Mindjumpers

With the “Terms and Policies Hub”, Facebook tries to meet the needs of both users, who are paramount the company, and the advertisers, who are the ones bringing in the money. “Facebook Terms and Policies” is thus a helpful tool for both users and advertisers to navigate in the expanding policies.

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