Webbiquity SMM

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Five Tips for Promoting a Technology Solution On Social Media

Webbiquity SMM

Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts. Return to Google for competitive analysis. Source: Pixabay.

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Instagram Marketing for B2B Companies: Eight Best Examples to Follow

Webbiquity SMM

The solution is to put a human face on your brand as a part of personalized B2B marketing , a marketing technique based on customer analysis that helps brands deliver highly relevant messages and product offerings. Take Grey Advertising Agency, for example. Feature your CEO sharing handy industry tips.

B2B 259
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Results can be exported to Excel for further sorting and analysis. blogs, microblogging sites, social networks, etc.).

SM2 202
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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity SMM

We want programmatic advertising—even if we’re not sure what that is. Although nearly two-thirds of B2B marketers say they plan to spend more money on programmatic advertising in 2016, 44% admit they either don’t know how it works or have only a small amount of knowledge about it. eMarketer ). The CMO Survey ).

B2B 110
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The Social Media Monitoring Metric We Need, But Can’t Get

Webbiquity SMM

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. Advertising is product- or service-focused: buy our product or service because it does A, B and C. Lots of people are outraged.

Metrics 176
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The Social Media Monitoring Metric We Need, But Can’t Get

Webbiquity SMM

The better tools not only show who’s talking about your company and where, but also display sentiment analysis, trends over time, competitive share-of-voice, measures of influence, engagement and more. Advertising is product- or service-focused: buy our product or service because it does A, B and C. Lots of people are outraged.

Metrics 167
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Five Marketing Metrics that are Definitely NOT “Worthless”

Webbiquity SMM

Discovering that a competitor has far more links from industry news sources or blogs, for example, tells you something important about their strategy, and how you may need to adjust yours. In the post-Penguin world, a large number of link farm or similar low-quality links can be worse than useless—it can actually be harmful.

Metrics 195