Paid Social Media for B2B: Strategies that Get Results
Oktopost
SEPTEMBER 22, 2021
There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. While anyone can make organic posts, paid social refers to ads placed by a company that also pays for increased exposure to these ads. B2B companies aren’t targeting an individual buyer, like in the B2C world.
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