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Paid Social Media for B2B: Strategies that Get Results

Oktopost

To get the most from paid social campaigns, try incorporating these five proven strategies. You can create multiple content pieces as part of your in-house library that will help to drive engagement for your various social media marketing campaigns. The Google Display Network (GDN) is the largest advertising network on the internet.

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12 Market Research Software Solutions Every CMO Must Know

Oktopost

Looking to track where and how far certain applications are spreading across the web? This “technographics” application scours the web daily to see what technology is being adopted (or dropped) by more than 30 million different sites. Measuring the efficacy and results of an online marketing campaign can be challenging.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

I’m not saying that there’s a trick to make ensure every social media campaign gets the huge reach of a viral success, but there is a way to stack the deck in your favor. It’s a campaign that’s run over and over again, with little variations and customizations, but the same premise.

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Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

Facebook advertising has its own lexicon and it’s best to become familiar with these terms before you embark on your campaign adventures. You will only pay for your campaign goal but it’s possible that an ad can be interacted with in other ways. Your campaign objectives matter. The average is $1.72

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25 Experts Share Top 3 Content Marketing Trends for 2017

Writtent Blog

Professionally designed and developed content that enables readers to choose different paths in the content, click on sections that are of interest and are applicable, and that is more entertaining than the standard text heavy content we see today. This allows the content to be of as much value as possible to the readers. Back to top.

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