The Social Media Incubator

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Audi Ireland Runs Risky Twitter Campaign

The Social Media Incubator

One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar. Instead, the company is being praised by some for their most recent Twitter campaign that uses ‘ #WomenDrivers ‘ with images of crashed vehicles, parking mishaps, and more. photo courtesy of Flickr.

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Three Things New Video for Instagram Can Do For Your Business

The Social Media Incubator

This new feature was introduced as Twitter’s video sharing app Vine has been picking up recent increased activity. Twitter posts with media like Instagram receive on average three to four times more engagement than those that do not include multi-media. Increase Your Engagement. Does your business use Instagram?

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Social Media: Not a Stand-Alone Strategy

The Social Media Incubator

Organizing your social media activities in a simple editorial calendar that shows exactly what you will post or blog about each week is an effective way to keep your social media activity on track. What have you noticed recently that is peaking your customers’ interest?

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Social Media for B2B – 3 Top Tips For Generating B2B Leads Online

The Social Media Incubator

If you cater to business, head to LinkedIn, set up a profile and get active. Contribute regularly to TwitterTwitter is one huge opt-in list. If you have anything of value to say, you can say it on Twitter , as long as you’re willing to distill it into 140 characters or less.

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Steps to Take with Intellectual Property in Social Media

The Social Media Incubator

Many of the large social media players, such as Facebook and Twitter, have internal reporting policies where the owner of a trademark can prevent another party from improperly using a trademark. Take an active role in social networking sites. How can I say it? Who is going to take issue with my content?

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Using Social Media for Customer Service

The Social Media Incubator

Presence’ does not mean the company simply has a Twitter, Facebook or LinkedIn account. In other words, the company must have an active and knowledgeable social media person or team in order to have an effective social media presence. Another company who uses social media correctly is AT&T Customer Care on Twitter.

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7 Ways Search And Social Media Have Converged

The Social Media Incubator

Bing/Quora – Bing will also tell you who is active on Quora and whether they’ve discussed a particular topic that you searched for. Search Engine Results – On Google and on Bing you will often find Tumblr, Twitter , or even Facebook results, and you already know you can find YouTube videos through search.