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Balancing social resources across multiple business lines

Sprout Social

The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications. In total, they have 64 social media accounts and hundreds of thousands of followers across platforms.

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Having a CEO with an active presence on social media can be beneficial for the organization for several reasons. According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. For one thing, it seems employees like it. Only 12% disagree. Strive Masiyiwa.

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Social Media Marketing: The Know How's

Social Media Marketing

Now the majority of issues can be resolved with something as simple as a link to a page that has all the answers they’ll need,” says Lisa Giosi, social media manager at Active Web Group. It has made marketing more fluid.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

G & S: Downloadable software in the nature of a mobile application; Computer hardware; Downloadable software for social networking and creating and interacting with online communities; Downloadable software for creating, managing and accessing groups within virtual communities; Software development tools; Downloadable software to enable development, (..)

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Social Media the One Bright Spot for PR Hiring

Proactive Report

Executives polled in the The Creative Group Hiring Index for Marketing and Advertising Professionals said PR and marketing research top their list of new hires they plan to add in the next year. 98% of U.S. companies say they plan to award base salary pay increases in 2011. How is PR faring?

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

Source: The International Telecommunications Union ). Source: Temkin Group ). Email is now the most popular activity on mobile devices, meaning the hours where your messages stand the best chance of being engaged with have also changed. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ).

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The complete knowledge sharing guide. | lucasmcdonnell.com

Buzz Marketing for Technology

Therefore, when you’re setting up a goal for yourself or your business, build knowledge sharing into your performance metrics — devote a certain amount of time per week to knowledge sharing and innovation-related activities. What kind of knowledge sharing activities are the most beneficial? telecommunications.

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