Mindjumpers

MAY 4, 2011

Tweet Written by Tehneyat who works with social media for the advertising agency Wunderman in London, United Kingdom. Incorrect Assumption: Social Media is Cheap. Social media is not cheap. It is an ignorant, but growing, assumption that social media is cheap. in reality looks a lot different.

Social Media 258

Social Media Cost Resources Advertising 258

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

Social Media 100

Social Media Trends Mobile Social Networking 100

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? Tips On How To Gain More Impact In Social Media.

Social Media 218

Social Media Netvibes Tips Delicious 218

Mindjumpers

SEPTEMBER 9, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees.

Policies 186

Policies Education Social Media Marketing 186

Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

Brands 244

Brands Social Graph Report Groups 244

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

MARCH 22, 2012

Tweet When working with social media, the prime challenge is to measure its value, through different parameters. Since customers engage with social media at a very nascent or initial stage of their purchase decision, it is difficult to quantify the value it drives to business, through the different channels as well as website.

Analytics 239

Analytics Report Google Disqus 239

Mindjumpers

MAY 23, 2012

At least, this was the starting point for the agency DDB’s target group understanding when the Swedish Army released their new recruitment plan: engagement on partly the technological terms of the target group as well as the physical reality of the company. So, what did they do exactly? No tweets or status updates would help.

Groups 228

Groups Groups Campaign Travel 228

Mindjumpers

NOVEMBER 5, 2012

‘Likehunting’ is now a common derogatory term within the sphere of social media marketing. However, I think most social media managers have to admit that they, at some point, have regarded a boost in likes gained through a competition as an indicator of brand loyalty or success. times more likes and 1.8

Facebook 275

Facebook How To Loyalty Guidelines 275

Mindjumpers

FEBRUARY 6, 2013

A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. Understanding the social media ground rules. Measuring responsiveness. in Q4. - A +506.5%

Statistics 227

Statistics Analysis Groups Groups 227

Mindjumpers

AUGUST 3, 2012

Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. This month, I surveyed end users to find out how they draw value from going social. Social enterprise vendors have invested heavily in social and adaptive intelligence.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. In general online is very transparent, be clear on your target group. What do we wish to gain?

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice. In general online is very transparent, be clear on your target group. What do we wish to gain?

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

OCTOBER 17, 2012

The app of course also allows users to connect their Facebook account to access friends, share activities, check-in and to see friends’ check-ins, favourites and offers redeemed. From a branding perspective, it is very interesting how this app is an expression of a company taking part in activities similar to those of a media company.

Mobile 272

Mobile Brands Foursquare Eventful 272

Mindjumpers

OCTOBER 22, 2014

More than 100 million users worldwide share over 400 million snaps a day (outpacing the photo-sharing activity on both Facebook and Instagram!). Promote your brand: Use your other social platforms (Facebook, Instagram, Twitter) to promote your Snapchat profile. This makes Snapchat a creative marketing tool hard to ignore.?The

Platform 229

Platform Brands Content Mobile 229

Mindjumpers

JULY 7, 2011

I too was waiting eagerly for what the social media giant was going for, next. Improved chat : Facebook also showed off a new group-chat feature, allowing users to have a conversation with multiple people at the same time. It was found that 50% of people love to use groups and at an average of 7 people in a group.

Video 182

Video Facebook Content Groups 182

Mindjumpers

AUGUST 21, 2012

They get more than “only” the features of the brand or product as they join a group where they can ask questions, get help or help others and not least build relationships with both the brand itself or other customers. Increase user activity. Similar Posts: How To Gain Value From Social Media Feedback.

Communities 182

Communities Brands Loyalty Activities 182

Mindjumpers

SEPTEMBER 14, 2012

Cultural trends and norms are therefore something marketers and advertisers closely have to track and take into consideration when working with community management for brands who want to create business value through social media. Similar Posts: Key Points for Local Market Activation on Social Media for International Brands.

Communities 234

Communities Brands Authentication Cost 234

Mindjumpers

APRIL 26, 2013

Thinking as a media means to know what stories your audience wants to take part of. Define a list of topics or themes that you can create conversations about based on your brands values, beliefs and target group. Create a Social Newsroom. Similar Posts: Facebook Is Global, But Social Is Local.

Company 212

Company Overview Conversation Communities 212

Mindjumpers

JULY 30, 2010

Word-of-mouth has always existed, long before online media did. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes. The desire for social acceptance and recognition People want to belong to their environment, on micro- and macro-levels.

Marketing 251

Marketing Nielsen Forums Blogger 251

Mindjumpers

JULY 25, 2012

Tweet We often post about the importance of finding the right conversational touch points in order to engage your target group in conversations based on your values and beliefs. Yesterday, Socialfresh posted a very interesting article in this regard stating that ‘as a social media manager, you’re essentially in a relationship with your page.

Facebook 267

Facebook How To Metrics Social Media Management 267

Mindjumpers

APRIL 19, 2013

Online social activity is making it easier for marketers to find their target group, and at the same time getting new and valuable insights about their audience. How to Reach Social Success with Contextual Marketing. 3 Ways To Great Social Content. Understand your audience.

Content 147

Content Authentication Communities Collaboration 147

Mindjumpers

SEPTEMBER 14, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Glympse: Location Service As a Utility The (R)evolution of Social Media Bloggers » How Users Engage With Advertising on Facebook Posted by Anne Herngaard Sep 14th, 2010 Tweet A recent study shows that advertising on the Facebook platform works.

Advertising 238

Advertising Engagement Facebook Study 238

Mindjumpers

MAY 31, 2012

800 million active users are registered. The brand understood their target group’s social behavior and by that, they gained valuable results: In the three months following the Facebook campaign and other integrated marketing activities, Huggies HK grew their market share 4,2 percent and had its best quarter ever in sale.

Case Study 264

Case Study Communities Campaign Study 264

Mindjumpers

MARCH 23, 2016

There are many visual-based brands that invest a great deal of money into Instagram to be able to reach a specific audience or age group. Similar Posts: Social Media Trends, Prospects, and Challenges in India. The Importance of Local Activation on Social Media: West Africa/Nigeria.

Feed 100

Feed Feedly Instagram News 100

Mindjumpers

DECEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Sharing is an activity that occurs in a short time span and that assumes a “trigger” to share. You can connect with him on Twitter @Conversionation.

Content 213

Content Social Bookmarking Press Release Research 213

Mindjumpers

OCTOBER 4, 2012

InSitesConsulting recently released a report of the status of social media in 2012 with more than 2.000 facts & figures about social media in 19 countries. See the full SlideShare report here: Social Media around the World 2012 by InSites Consulting. Implications.

Social Media 239

Social Media Collaboration Report Instagram 239

Mindjumpers

OCTOBER 6, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. Do you use social media and the proper tools to measure, engage and act? People use social media. Your website is the hub of your marketing activities. Blogs are hubs of social media marketing activities.

Social Media 243

Social Media Tools Marketing Forums 243

Mindjumpers

MAY 3, 2012

Norway is one of the leading countries of social media usage. These statistics are both helpful and interesting if you plan to do any marketing activities or strategizing on a recruitment plan on the Norwegian market. The Norwegian social media and Internet users. Norwegian companies on social media.

Social Media 247

Social Media Airlines Statistics Social Networking 247

Mindjumpers

APRIL 25, 2012

SXSW is a sizzling hub for the rising stars of social media. Consequently, representing Mindjumpers at this year’s conference included meeting with a variety of these passionate and engaged newcomers in the social media ballgame (see my blog post on BigMarker.com , April 3 rd 2012). Mobilizing target networks online.

Mobile 259

Mobile Social Media Marketing Social Networking 259

Mindjumpers

AUGUST 30, 2012

social marketing software company, released a new report: “ 6 Mind-Blowing Social Media Stats – And What They Mean for Marketers ”. Today, customers expect to find or be given answers to their questions on a brand’s Facebook page or other social media channels, so fulfilling this expectation definitely gives some credit!

Social Media 224

Social Media Brands Telecommunications Airlines 224

Mindjumpers

OCTOBER 21, 2010

Tweet There are more than 500 million active users only on Facebook, which means there is no question that social media is a gateway to reach out to potential customers. Those targets groups you want to reach are out there. You can share your pray to different social media networks as Facebook, Twitter or to a blog.

Social Media 195

Social Media Technorati Communities RSS 195

Mindjumpers

AUGUST 2, 2012

Know your target groups – and aim directly at them! In social media, this is the core of all activities and the aim of all metrics measurements: “How do we write and what do we post in order to get our target group to interact – and how are we performing?” In short, it’s all about targeting.

Content 256

Content Facebook Groups Groups 256

Mindjumpers

JANUARY 9, 2013

The apps allow the users to send each other videos, photos or message that, unlike the majority of the content producing social networks, will “self-destruct” within few seconds after being viewed. A counterbalance to the constant self-portrayal and online identity creation enabled and reinforced by social media. Facebook Poke.

Facebook 247

Facebook Discount Marketing Retail 247

Mindjumpers

AUGUST 7, 2012

That’s nearly double the rate as for the age group of 30-49 year olds where only 14 % use Twitter. Hispanic users are the second most active group on Twitter (Pew noted that both of these groups have high rates of smartphone ownership). The State of Social Media in Norway. Takeaways for marketers.

Study 264

Study Twitter Survey Mobile 264

Mindjumpers

JULY 6, 2011

After creating your presence on a social media channel it is important to keep them involved and make them come back to your brand page. To really get people to socially engage with your brand or product, you need to produce content that are appealing to them. Tips On How To Gain More Impact In Social Media.

Facebook 208

Facebook Activities Engagement Conversation 208

Mindjumpers

FEBRUARY 18, 2015

Among other things the research showed that 32 % of people who share content online would only share via Dark Social. It represents up to three times the social sharing activity of Facebook alone. What is Dark Social? The term Dark Social was first coined back in 2012 by Alexis C. Share” – Buttons.

Social Media 100

Social Media Instant Messaging Tips URL 100