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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

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Working with Social Media Data: Content

Net-Savvy Executive

In thinking of what you can do with social media data, I find it helpful to think about three buckets of social media data : content, activity, and people data. If you look at social media from one angle, that's what it is: lots of content. Analyzing Content Data Remember consumer-generated media?

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10 clever ways to improve your Glassdoor presence using Sprout Social

Sprout Social

Given that 86% of job seekers are likely to research Glassdoor company reviews and ratings before applying, it’s critical for businesses to engage with that community and actively put their best employer brand forward. Sprout Social helps power that effort with our Glassdoor integration. Regularly monitor Glassdoor company reviews.

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Here’s what you need to know about the Google+ shut down

Sprout Social

This wasn’t too surprising to a lot of social media marketers and experts who had been anticipating the downfall of the platform for a while. Since 2013, Google+ had been experiencing low activity. billion registered users , only 359 million of them were active on the platform. Step three: Update your social strategy.

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The New Social Currency, a research from Social Listening to Audiences Analysis

Audiense

Analysing recent social media conversation about cryptocurrencies and audience data we can answer questions like the followings: What are people saying about the topic/brand? When analysing a group of people, target audience or a target market, there are generally two layers to evaluate: demographics and psychographics.

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7 Best Tips To Grow Your YouTube Channel + Monetization Hacks

Keyhole.co

billion monthly active users already on the platform. In this blog, we look at ideas to group your YouTube channel and the social media marketing software to supercharge that growth. For example, Keyhole is a tool that offers a social media listening feature to get to know your audience better.

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Social Media Marketing Guide: Facebook

Little Web Giants

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. As a result, I am winning a trip to the SMX Social Media Marketing Conference. Facebook is a social network for individuals and businesses. Monthly Active Users.