Harp Interactive
JANUARY 27, 2010
In it’s most simple explanation, an Engaged Social Presence is when you are actively participating in the social media platforms in which you belong. Re-active engagement and Pro-active engagement, both necessary for a truly engaged social presence. ISMA: You mentioned pro-active and re-active engagement.
Harp Interactive
MARCH 31, 2010
There is no magic pill with one-tool-measure-all functionality yet and measurement is not esoteric like it would be, for say a PPC campaign, but social media experts can assemble a more or less effective group of measurement tools that best fits the business goals. Total contributors (and % active contributors).
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Harp Interactive
JULY 24, 2009
Increase Visibility/Brand Awareness Facebook has over 200 million active users. The largest user age group demographic is 35-55, and that group is doubling in size roughly every two months! Added Functionality Makes it Easy There are thousands of apps and tools that make it easy to connect, grow and conduct business on Facebook.
Harp Interactive
JULY 24, 2009
Increase Visibility/Brand Awareness Facebook has over 200 million active users. The largest user age group demographic is 35-55, and that group is doubling in size roughly every two months! Added Functionality Makes it Easy There are thousands of apps and tools that make it easy to connect, grow and conduct business on Facebook.
Harp Interactive
OCTOBER 6, 2010
Thanks to their inherent viral features (such as activity feeds, friend invites, notifications etc), social networks provide the ideal platform for spreading the word about your campaign and your brand. Group Deal. Running a social promotion on Facebook is easier than you might think. Think Groupon for your Page).
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