Mindjumpers

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Social Media Needs Local Activation!

Mindjumpers

People should be able to express their concern where they are present and where they have a big part of their social life, such as on Facebook. Key Points for Local Market Activation on Social Media for International Brands. Why all markets are unique – and why you should be aware of it. After all, I am one of them.

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How to Actively Use Facebook Post Insights to Improve Your Community Management

Mindjumpers

Facebook Insights is a treasure box of information for community managers who want to see the effect of their brands’ wall posts, and optimize on future content. In this blog post I will look into the post level data that community managers can export to Excel sheets via Facebook Insights. Editorial Planning for Facebook Marketing.

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Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

In my blog post How to Boost Your Number of Followers on Instagram , I wrote about the importance of monitoring your activity on photo-sharing application Instagram at the same level as you monitor your other social media presences. Simply Measured just made that task easier with the launch of a new Instagram reporting tool.

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Key Points for Local Market Activation on Social Media for International Brands

Mindjumpers

As Mindjumpers CEO Jonas Klit Nielsen says in his article for IABC , an issue for global brands is found in whether to centralize communication into one brand channel such as a global brand Facebook page, or to have pages for each local market. The Performance of 100 Icon Brands on Facebook [report].

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Facebook Growth in Numbers

Mindjumpers

On its Facebook page, Facebook has recently released a photo album with 12 photos containing some of the platform’s major growth numbers in the past year. The number of monthly active users has more or less stagnated and has only grown 23%. The new news feed gives Facebook room for more engagement potential.

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How To Align Social Media With Marketing Activities

Mindjumpers

So here’s a short checklist of how you can use social media to compliment your marketing activities. Upload pictures to your blog posts and on Facebook updates and current and upcoming promotions. Remember to take still shots of your TV commercial and upload and tag the pictures to Flickr with keywords.

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The Importance of Local Activation on Social Media: India

Mindjumpers

India has the 2nd largest audience on Facebook, with a 9% user base (USA being no. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. Facebook are investing Rs 50 million per annum in 100 Wi-Fi hotspots across the country. 1 with a 14% user base). Content Sharing.