Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Click To Tweet.

Marketing 367

Marketing Syndication Adwords News 367

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. But, my challenge to you is to put that paradigm aside and think about the four main groups media types.

Marketing 195

Marketing Syndication Adwords News 195

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Digital Media Framework Example.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

AUGUST 13, 2012

They display the most frequently used words in larger type while less frequently used terms are smaller. For example if a respondent repeats the question asked in the answer (as is frequently the case) you can’t suppress those words which often gives an inaccurate representation of key words.

Analysis 335

Analysis Wikipedia Social Capital Sentiment 335

Sherrilynne Starkie

JULY 3, 2018

The conversation moved on to the types of goals that we should be setting. Examples include driving traffic to the website, driving sales inquiries. Alison Gareau: In thought leadership, for example, there’s other metrics. You can adjust your strategy going forward when you see where high value activities have impact.

Policies 231

Policies Project Metrics Sentiment 231